The luxury brands priority to faithful customers in limited series, but they cannot veto the buyers and prevent the sale would be a crime in Brazil
One thing is to make marketing to create an exclusive aura, producing the impression of the market that the offer is increasingly smaller than the demand. This is part of the game, especially in luxury brands. The rich consumption will thus be able to pay more in a product, their offer is less. So far, ok. The practice is so common that even the generalist brands have entered this melody, the case of Honda (Civic Type R), Toyota (GR Corolla) and Volkswagen on the occasion of the arrival of Golf GTI MK 8.5.
Nobody can prevent the sale of a product to a customer because it is not compatible
Another very different thing is to say that “I veto the customer”, as some printing articles have suggested that the Volks themselves would do. No, I don’t believe it. And I don’t think why this practice would be illegal and discriminatory, as expected in the consumer protection code. Nobody can prevent the sale of a product to a customer judging that it is not compatible (hello?) – For any reason that you can imagine – with the image of the product. It cannot and end.
More surprisingly, this parrot is printed by the mainstream media, which killed good journalism on behalf of the clicks. How many times have you read that “Ferrari chooses customers”? “You can’t have Ferrari …”? “Has Ferrari sent the so -and so funk of such to return the thoroughbred?” In the latter case, there is also a relationship that mentions that the customer would return the thoroughbred “at the request of Ferrari”, but purchased a spider 488 in place. Hey, the boy has no “standards” to ride SUVs, but can convertible?
“Hello. Tell me one thing: is there really something to say that Ferrari vents the customers?”
I decided to play my role as a journalist, something rare out there in these teaspoons. “Hi, here is Edu Pincenter, okay? Tell me one thing: is there really something to say that Ferrari veto the customers?” Guess the answer? “Obviously no, Ed.” Nobody has ever given the work of Te-Le-trans to Ferrari to ask if it were true !!
What can happen, and this would be as close as possible to “choose customers”: every time an exclusive model will be launched and will arrive in the country with a limited number of units, the brand can contact the most faithful and traditional customers and offer it first to them. This is his right.
The limited and numbered versions, such as 911 s/t and 911 Dakar, for example, had a volume lower than a dozen units. They were sold 100%. Has Porsche chose customers? Yes, he chose. But if they had refused, would the remains to ordinary consumers (funkeiros, pagoda, influencers, entrepreneurs or Brazilian citizens) sell? Would sell.
It is absolutely mentioned that any Brazilian citizen who enters a Ferrari (or Porsche, or Lamborghini, or Toyota, or Volkswagen or the radius in the car is in the showroom for a prompt delivery can be prevented from making the purchase. It would be a crime. It does not exist. In none of them.
The logic of legend and urban onions: Porsche cars are safer and work less
I have to use the principle of onion to reach the crucial point of why this statement has become urban legend and part of the press has undertaken this puncture. Let’s go to layers.
Whenever a sports car is involved in an accident, this generates many more average than ordinary cars. There are those who have made news under discussion because Porsche Cars, for example, are getting so much in collisions. People from heaven …
They are involved less and for obvious reasons: these are safer cars that work less, since nobody uses these vehicles as a daily locomotion half. A statement like “are so involved …” it does not resist any statistical analysis, but the clic clicks goes there and puts the title of the relationship.
95 people die in traffic, but only accidents with Porsche get titles
These accidents become medium, but they claim to “beat” more than others is stupid. 95 people die a day in Brazilian traffic (2023 data). This unfortunate contingent is losing their lives aboard the whole car, old or old, popular or sporty, national or imported, as well as motorcycles and trucks. But only the 911 accident becomes title.
According to this crazy logic, some journalists incorporate another error, attributing this alleged number of accidents “for the indiscriminate sale that Porsche is creating for Funkeiros and Pagodes, that is, an unprepared audience to conduct these super sports” (Sic).
As if the professional activity or socio -cultural level of the citizen dictated the profile to commit more or less traffic crimes. I want to explain here with the clarity that is peculiar to me: it is not the profession that determines the ability to guide a 400 HP car on the street. It is common sense. And this is independent of any gender classification, professional activity, social class or level of education.
It is not the fault of the car manufacturer if the black cat, the white dog or the blue bird drill the red lighthouse
Porsche, for example, offers experience on the track, a training program for its customers composed of a driving formation, which creates the opportunity to expand safe knowledge and practices, conducted in appropriate and controlled environments, such as the slopes. In addition, it organizes numerous opportunities for the days and, if the customer wishes to professionalize, there is the possibility of obtaining the CBA license and entering Porsche Cup.
It is not the responsibility of the brand, therefore, if the Black Cat influencer, White Dog or Blue Bird pass in a red lighthouse at 6:20 in the morning and hit an entire HB20 !! Or will we glue Honda for each Motoboy accident in the big cities (remembering that it also has a training course for motorcycles)?
It is the turn of Volkswagen, who has not explained if he even chooses Golf GTI buyers
The topic has returned to Baila in the last few days, when Volkswagen has given new clues on what the new generation of Golf GTI will be. I did not participate in the interviews with the brand managers, so I will sell exactly what I purchased: I read several articles that said that the brand would chose the buyers and will regain it, if one day of them he wanted to resell the car, he should have been done for the same Volkswagen. This is what I read. It could be all bullshit. To see.
I checked with VW. And she replied that she would inforce commercial conditions only after September 6th.
Some have published that the car could be sold in half a million reais. I find an exaggeration. But go there. He can do a job at the base of the previous Golf GTI or the customers of Jetta Gli and try to sell the new golf directed to them. The important thing to reaffirm, if on a balance of the vehicle and stop on the authorized network, which will be sold in retail sale like any car, for everything I mentioned.
Volkswagen is even said to propose a term for the Golf GTI buyer in which he, claiming it in the future, should give priority to the car manufacturer. So far it is fine. You can bind contractually, since the role accepts everything. But how would the definition of values be like? I will insist on the fact that all this is hypothetical, ok?
Toyota gr still corolla numerous ads of zero unit km 2024 for sale, outside the new
I explain better: Toyota Gr Corolla is sold to $ 417 thousand (main version) or $ 462 thousand (circuit). In practice, it has numerous ads of zero km units year/model 2024 for sale – not to mention the semi -note for $ 100,000 less. This suggests, Polly, that GR is not exactly a great success. But to explain the problem of the repurchase, suppose that Golf GTI will arrive for $ 420,000 and yes, it becomes a huge sale success. “Suppose alone”, with many quotes and warnings.
As an advantage over Toyota, Volks has a base with thousands of customers who have shown a sports model, including the Golf GTI itself of previous generations. The Toyota base … it was zero, which could explain the difficulty seen today.
I, EDA, that I already had golf and I have to be there in the list of potential candidates, I am interested in the new Portello and I end up buying this new GTI next week – as if I had $ 400 and a few thousand to be given in a … golf (or any other car … lol). A year and a half, I see that the entire lot has been sold and there is still a repressed question by buyers.
Let’s say I want to sell my golf gti for 500,000 and volks I just want to pay 350 thousand …
Hey, the company to sell mine. But I will have only 2,000 km with the car, for example. The other models on sale in the markets will be units with 10,000 or 15,000 km. My car will be worth more, right? Obviously. Because I call Volks and I say that I want to sell it for $ 500,000. But the car manufacturer decides that it pays only $ 350 thousand. The impasse is created.
What contract will it be that Volks presumably will force me to sign (the same car manufacturer has not confirmed anything so far, it is worth repeating and times), where it will governs what will be the future value of my semi -Nuovo? I doubt he would commit this antipathy. Legitimately sends the price of the zero car. In used, my friend, who sends me.
And “Let’s” buys a Ferrari, who, believe me, sell to anyone. Also for the editorialist … RS 😉
Source: Terra
Rose James is a Gossipify movie and series reviewer known for her in-depth analysis and unique perspective on the latest releases. With a background in film studies, she provides engaging and informative reviews, and keeps readers up to date with industry trends and emerging talents.
