The Virginia brand kiosk in the Great River divides opinions and generates controversy over Samba School companies; I wait
Last Saturday (20), Virginia Fonseca He was crowned as the new Queen of the Tamburo di Grande Rio, in a ceremony that participated Paolla Oliveira, This passed the track to the digital influencer. The event, held at the Samba School Court of Duque de Caxias, should be marked only by the celebration, but has ended up obtaining controversial contours for an unexpected detail: the installation of a chiosk that sells produced by the brand brand Virginia on the spot.
Repercussion
The initiative generated a strong repercussion on social networks and a discontent part of the Samba community, which classified the action as an improper use of the cultural essence of schools. “Samba school is not a company. It is a place of memory, ancestors and, above all, culture. This should be punished to be totally fleeing what a Samba school proposes to be”He wrote a Netizen.
Other comments were also in the same line, highlighting the contrast between the prestige of the influencer and the difficulties faced by the members of the school. “Now see: the woman is a millionaire and rides a small shop inside the school field. And can the passages also raise funds to help with costs? He declared a user. Another added: “She is a business woman. She is there to profit from the highlight of Drum Queen. The wrong is the school.”
During the coronation ceremony, the promoter David Brazil The movement of the kiosk was recorded on video, showing a customer who purchased one of the available items. “Here is a happy client. The shop is shouting”He commented by advertising registration on his social networks.
Pink at the Samba school
The presence of Virginia, Pink, in the official space of the school, have raised discussions on the limits between the appreciation of popular culture and the insertion of corporate marketing in this context. While part of the public claims that Drum Queen is free to promote its personal projects, others believe that the Court should be kept as a cultural territory, without space for such commercial actions.
So far, neither the direction of the great river nor Virginia Fonseca They talked about criticism. The controversy, however, promises to extend, since many celebrations and members of the community see the situation as a dangerous precedent for the samba tradition.
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Source: Terra
Rose James is a Gossipify movie and series reviewer known for her in-depth analysis and unique perspective on the latest releases. With a background in film studies, she provides engaging and informative reviews, and keeps readers up to date with industry trends and emerging talents.
