Netflix continues to work hard on Japanese anime. Streamer revealed a three-picture deal with Tokyo-based anime studio Studio Colorful on Wednesday.
Netflix has already partnered with Colorful on the global launch of a well-received feature mustache away In 2020. Netflix is aggressively expanding its anime release: The company says it will release 40 new anime in 2022 alone, but Wednesday’s deal is its first deal with a well-known studio primarily known for creating anime films.
It will be the first edition of the agreement. drifting houseDirected by Hiroyasu Ishida, the premiere took place on September 16. Netflix has released a new trailer (below) for the title, noting that the film will also be released in Japanese theaters. The new partners also announced that one of the other films in the deal will be directed by Tomotaka Shibaia, co-director. mustache away. This project is expected to be ready to launch in 2024.
“Studio Colorful has some of the best Japanese animators who have produced the best original animated films in the last 10 years,” said Yuji Yamano, director of Japanese content at Netflix. “This partnership spreads our growing film in Japan and also adds to the collection of more ‘warm’ and familiar stories.”
Netflix recently emphasized the great importance of Japanese anime to its service, both in Japan and around the world. The company announced earlier this spring that more than half of its global subscribers would watch anime in 2021 and more than 90% of consumers in Japan in the consumer content category.
Anime is believed to be especially valuable in Asian markets, where Netflix still has room to grow. The Asia-Pacific region was the only bright spot in the company’s frustrated first-quarter earnings call, leading to a drop in its share price. In a letter to shareholders last week, Netflix said it was “making good progress” in Asia-Pacific, “with good growth in a number of markets, including Japan, India, the Philippines, Thailand and Taiwan.”
Source: Hollywood Reporter
Emily Jhon is a product and service reviewer at Gossipify, known for her honest evaluations and thorough analysis. With a background in marketing and consumer research, she offers valuable insights to readers. She has been writing for Gossipify for several years and has a degree in Marketing and Consumer Research from the University of Oxford.
