Gledson Nunes looks on US entertainment: ‘It’s time to connect Brazil’

Gledson Nunes looks on US entertainment: ‘It’s time to connect Brazil’

Young people in the age group between 18 to 30 years old gained in recent years a large representation in the entertainment industry. To get an idea, 55% of new entrepreneurs in the countryaccording to a study published by the Global Entrepreneurship Tracking (GEM) in collaboration with the Sebraein 2021, belong to Generation Z and they are trying to play a leading role in this industry as of late.

This generation, born and raised in a more digitized and integrated era, is already capable of inspiring future entrepreneurs. According to a survey by yubothe social platform of Generation Z, 50% of young people between 13 and 25 years Respondents to the study said so intend to open their own business in the future and only 25% of respondents said the possibility was never part of the plans.

the artistic director Gledson Nuneswhich, with only 23 yearsleads the Nunes Entertainmentan arts management and communication agency in Brazil, based on a music and entertainment strategy, operating in national, Latin American and North American markets, continues to lead and integrate this new generation of influence in the market

It serves customers like Gabriela Rocha, Maverick City Music, Elevation Worship, AMEN , Léo Brandão, Julliany Souza, Hillsong Worship, Hillsong United, Hillsong Young and Free, Christine D’Clario, Miel San Marcos, Sarah Beatriz, Isaías Saadamong other prominent names.

The young entrepreneur’s agency also serves global partners such as Sony Music, Oni Music, Adarga Group AND Capitol recordsowned by Universal Music Groupconsidered one of the largest record companies in the world.

“I have chosen for my life to work in a competitive company, which could challenge the essence, but I would not want it to be otherwise. This activity has taught me the value of working with passion and having a unique voice. I am leaving my mark and that’s part of the bigger effort we’re making and the story we’re trying to tell to make the industry a richer place.”explains gledson.

Gospel market betting

One of the main strategies of Nunes Entertainment is to advance evangelical marketwhich was consolidated with the success of the singer-songwriter Gabriella Rocca. The segment’s most streamed artist in 2022, she released her new album in February this year, The presence. One of the tracks of the project, the song it attracted mehas already reached the mark of 10 million views on YouTubeone of 100 most played songs in Brazil.

“In today’s American market there are many opportunities for Global, from there it is time to connect Brazil with the United States for the expansion of Brazilian music in other languages, build to consolidate a career with large companies and brands outside the village “points out Gledson Nunes.

Source: Terra

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