Mynd, Latin America’s Largest Influencer Marketing and Entertainment Agency, Sets to Do More 100 Digital Artists and Influencersbetween them Thaynara OG, Urias, Lia Clark, Ana Hikari AND Little Loto promote actions with partner brands at Rock in Rio, which takes place on September 13, 14, 15, 19, 20, 21 and 22In Rio de Janeiro.
With contracts signed with 22 of 37 supported brands of one of the largest music festivals in the world, the agency, a point of reference in the advertising market, writes another chapter in its history and implements with the event the largest influence marketing action ever realized.
“This will be Mynd’s biggest Rock in Rio yet. We are hiring over 100 talent with contracts signed with industry giants like Coca Cola. We believe deliveries like this demonstrate the power of influencer marketing in the marketplace and how it continues to be innovative and thriving for companies looking for high-quality, differentiated results that speak directly to their target audiences,” explains Fatima Pissarrafounder and CEO of Mynd.
Mynd: the agency’s work with important brands in the market
With experience in strategic planning and project execution, the company Mynd promotes great returns on campaigns and advertising, with cases such as Unilever, Salon Line, billboard and many others, which make the company a reference and a pioneer in the actions that shape the market that continues to be prosperous.
“Mynd has been operating in this market since it arrived in Brazil. We have created a team of professionals related to all areas of marketing and advertising to be able to offer our clients a 100% professional trading environment with measurable results, something that we see is one of the biggest fears that brands have when looking for content creators. We believe that our way of operating in the territory is what keeps us as a reference and allows us to create great partnerships like the ones we will do at this year’s festival”, comment Charles Scappinigeneral manager of Mynd.
Names Manager training AS Shaman, Zaynara, Thiago Pantaleão AND Luisa Sonza which first appears in World stagethe most important location of the festival, for this edition the agency signs contracts with brands such as Coca-Cola, Heineken, TikTok, Johnny Walkerand among others and reaches to turnover up 60% compared to 2022in addition to the closure of over 120 Brand Contracts.
Source: Terra
Earl Johnson is a music writer at Gossipify, known for his in-depth analysis and unique perspective on the industry. A graduate of USC with a degree in Music, he brings years of experience and passion to his writing. He covers the latest releases and trends, always on the lookout for the next big thing in music.
