Universal Music Group released a Spanish version of the classic this week Swinging around the Christmas tree by Brenda Lee with an unprecedented technological approach: the record company used a AI-based voice cloning change the language in the artist’s voice.
According to the Music business around the worldthe plan of UMG that was the SoundLabsfounded by producer, composer and software developer, On purpose, equipped the label’s artists and producers with technology TO THE via your voice device MicroDrop.
Therefore, Swinging around the Christmas tree From Brenda Leemarks the first version of Universal with the SoundLabs based on Artificial Intelligence. The song was originally recorded in 1958 by the singer who had only 13 years old at the moment.
Now, renamed Happy Night and Christmasthe song is produced by Auero Baqueirowinner of Latin Grammy. It used the original song and background vocals, replacing the original vocals of Brenda Lee from a newly translated Spanish voice.
Brenda Lee: “I’m impressed”
“I’m really impressed with this new Spanish version of ‘Rockin’ Around The Christmas Tree’, created with the help of artificial intelligence,” said the singer Brenda Lee. “Throughout my career, I have performed and recorded many songs in different languages, but I have never recorded ‘Rockin’ in Spanish, which I would have loved to do. Having it released now is incredible and I’m happy to introduce the music to fans in a new way.”
Bruce Resikoffwho holds the role of president and CEO ofTHE Universal music businesses (UMe), commented on the new version of this Christmas classic: “We are thrilled to work with Brenda Lee to make ‘Rockin’ Around The Christmas Tree’ the first classic song responsibly translated into another language with the power of artificial intelligence .”
And he concluded: “We are also very excited about the possibilities of this emerging technology and look forward to leveraging its capabilities to introduce new materials created and approved by our artists.”
Swinging around the Christmas tree is now available on digital platforms via Universal musicthrough MCA Nashville.
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Source: Terra

Earl Johnson is a music writer at Gossipify, known for his in-depth analysis and unique perspective on the industry. A graduate of USC with a degree in Music, he brings years of experience and passion to his writing. He covers the latest releases and trends, always on the lookout for the next big thing in music.