Startup invests $ 7 million in the “Superfan” platform

Sesh claims to work with more than 250 artists

The Superfan market was welcomed in Music industry.

There are already some examples on the market: in BrazilThe Deezer platform took the Superfan of the singer and songwriter Nando Reis In 2024 to live an exclusive experience together with the artist. Warner Music announced in March of that year that he was developing a question for Superfan of yours launch national AND International.

“I collected a team of extraordinary technological talents from Google, Stripe and Instacart and many other main technological companies that are working on an app for superfans, where artists can connect directly to their superfan.”explained Robert KynclCEO of Warner Music Groupat the conference Web summit In DohaIn Qatarday February 27, 2024.

Now, the ball is the start SESSwho hopes to unlock this surface market for artists, which will be supported by a series of investments from US $ 7 million (From R $ 39 million In the current exchange rate) led by the investment company Global. Other investors connected to the musical industry sectors will also participate in the project.

Superfan: the platform claims to work with more than 250 artists

THE SESS Claims to work with more than 250 artists which together add more than 750 million monthly listeners in Spotify. The company’s focus is to develop a file Member paper that the artists will share through a traceable connection.

With this, through this link, fans download the app on your mobile phone and manage to receive Push notifications directly from your favorite artist.

There will also be apps that will offer “Spazio Gammed” For the fandoms of artists and additions with platforms Tiktok AND Spotify.

Source: Terra

Earl

Earl Johnson is a music writer at Gossipify, known for his in-depth analysis and unique perspective on the industry. A graduate of USC with a degree in Music, he brings years of experience and passion to his writing. He covers the latest releases and trends, always on the lookout for the next big thing in music.