The rapper Veigh bets on futurism and causes industry into a new clip of “generic artist”

Listening trace on the album of rapper Veigh ‘Eu Mundo’, he won the audiovisual version Sunday (24/08)

The rapper Veigh Launched on Sunday (24/08) the music video “Generic artist” On your YouTube channel, the music that has become the greatest success of the album “I won the world”. Directed by Ryan MonotoshiThe video brings a science fiction and ironic aesthetic to the screens, transforming the provocation already present into the texts into visual entertainment.

Absolute success

In the clip, the artist satires the idea of ​​the series produced in a futuristic scenario. The narrative shows a factory where everything is standardized and controlled by the machines, from the gaze to the voice of a “perfect artist”. To strengthen this “manufactured” aesthetic, the artist has even gone further and has canceled all his tattoos with makeup, completely surrendered to the concept. The point of turning is that this generic artist is his Thiago VeighThose who use sarcasm to strengthen the message: you can try to copy everything except the essence.

“The clip is a visual response to the surface judgment. It is returning the provocation with art, vision and audacity. It is not just aesthetic – it is a matter of positioning. Showing that behind fame, numbers and strings, there is history, purpose, strategy and experience.”explains the director of the clip.

The track reached the upper part of Spotify Brasil, made unprecedented Veighexceeding 1.1 million flows in just 24 hours and today it has over 45 million reproductions, remaining seven consecutive weeks in the top 10 of the platform. Success also exceeded the boundaries, also guaranteeing an important position in the Top 5 of Spotify’s Portugal.

Success also had great strength on social networks, in which the rapper became one of the main names of his generation. “Generic artist” viralized almost a year before his release, only with a preview, and after his release he was led by a video wave of Tiktok who helped to take the track for Spotify Brazil in the Top 1.

Last week, Veigh He announced the clip on social networks with a mysterious teaser, increasing fans’ expectations for premiere. The artist also revealed that the long -awaited debut in the Evom tour in October. The revelation made the public even more eager to discover the places and dates of this new phase of his career.

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A publication shared by Thiago Veigh (@veigh)

Source: Terra

Earl

Earl Johnson is a music writer at Gossipify, known for his in-depth analysis and unique perspective on the industry. A graduate of USC with a degree in Music, he brings years of experience and passion to his writing. He covers the latest releases and trends, always on the lookout for the next big thing in music.