Elvis Presley: Demand to learn King of Rock songs doubled with film, says Fender

Elvis Presley: Demand to learn King of Rock songs doubled with film, says Fender

According to guitar maker, Elvis biopic has boosted search for songs since June

Elvis (2022), film about the Rock kinghad a curious impact on the system of one of the biggest guitar manufacturers, split. As analyzed by the newspaper The Independent (via NME), demand to learn the singer’s songs on digital platforms doubled.

The most searched tracks are the hits “Jailhouse Rock,” “Heartbreak Hotel” and “Burning Love.” In the application of splitusers can learn the songs on guitar, bass or ukulele.

“The lasting impact of artists like Elvis is undeniable,” said Matt Watts, the company’s vice president of marketing. “His music still inspires people around the planet, young and old, to begin their own musical journeys.”

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The biopic follows the rise of Elvis Presley to fame and the singer’s complex relationship with his manager, Colonel Tom Parkerwho discovered it in 1955. The film features Austin Butler in the role of the King of Rock and Tom Hanks comg Parker.

In addition, cast has names such as Richard Roxburgh, Kelvin Harrison Jr., Luke Bracey, Dacre Montgomery, David Wenham, Kodi Smit-McPhee and Olivia DeJonge. Directed and written by Baz Luhrmannfilm was postponed a few times due to the covid-19 pandemic, but premiered in July in Brazil.


Source: Rollingstone

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