French fashion brand AMI joins Ian Demang, Reese Ahmed and Isabel Ajani for the short film

French fashion brand AMI joins Ian Demang, Reese Ahmed and Isabel Ajani for the short film

French fashion brand AMI, founded by Alexander Mathews, utilized the talents of author Jan Demange and actors Reese Ahmed, Isabel Ajani, Suheila Yakub, Sandor Funtek and Suzy Bemba for the short film. Dammi Dami Notre sang like love.

The new work, slated to premiere later this year, gained some sheen thanks to the French Riviera when AMI unveiled the trailer Wednesday night at the Cannes Film Festival at Le Studio Cannes. The exclusive night featured Mathews, Demange, Ahmed, Jacob, Funtek and Bemba, with guests such as Xavier Dolan, Numi Rapas, Jeremy O. Harris, Camille Razat, Janis Buzian, Raika Hazanavichius and Noah Beck.

Alexander Mathews, Ian Demange, Numi Rapas and Reese Ahmed meet at the screening of AMI’s ‘Dammi’ on May 18 at the Cannes Film Festival.
Courtesy of AMI

Written by Demang with Rosa Atab and produced by AMI, Vixens and Wayward Films, damn it It tells the story of a man who returns to his native Paris and observes how he “moves through memories of his past and presents surreal fragments, seeking connection and volume among the shifting mosaic of characters and places”. You are constantly faced with the question: What is it like to be at home with others?

The theme is especially resonant for a demagogue who left Paris at age 2 with his mother and older brother, leaving behind his brother, father and name, and distancing himself from his Algerian heritage.

damn it It is further described as an experimental film and somewhat “documentary and abstract” because it focuses on real Parisians and the performances of the author’s life characters, Ahmed, Ajani, Yakub, Funtek and Bemba.

Matthews said that cinema was a great passion of his since childhood. “And my career in fashion has served my love of films a lot in terms of directing and writing, as well as character or costume development,” she said in a statement. “On a personal level, for both myself and AMI, there was a great desire to create a true cinematic story.

He continued: “It was the beginning of an extraordinary adventure with Ian Demang, a director who has fascinated me for a long time. We gave him freedom and he created damn it, Wonderful, emotional and very intimate short film about a father and his childhood. Now I realize that the values ​​that were at AMI from the beginning (family, friendship, love, sharing) are also the values ​​that best reflect the big screen.

For his part, Demang said he wanted to play with space and time to create a hybrid cinematic experience that was “based on the truth of a live experience, printed with a very artistic lens, to evoke emotion”. He added: “This film is moving, honest, emotional and cinematic, but never exceptional – it has the spirit and beauty of a poem conveyed through the vocabulary of a variety of films, all by itself.”

Born in Paris and raised in London, Demage has built a resume similar to that of a television series. Secret hooker diary, dead kit it’s recognized top boy Before moving on to feature films ’71 s ricky white boy. Your other credits include love country s muggle tycoon.

Vixens, released in 2015 by Gary Farcas, Clement Leputre and Olivier Mueller, has produced or co-produced six feature films, five short films and three documentaries among them. Sportin’ Life, Lux Æterna, The Giant, Lynn + Lucy s Very close to the sun.

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damn it From director Ian Demang to Ami
courtesy of it

Source: Hollywood Reporter

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