ABC marked the opening of the 2022 NBA Finals.
One game in the series, the Boston Celtics’ 120-108 win over the Golden State Warriors, drew 11.4 million viewers, the highest viewership for the series opener in the past three years, according to preliminary data from Nielsen.the hollywood reporter He received what he called final scores from two sources.) It is currently 33% higher than last year’s game, which averaged 8.56 million viewers.
Thursday’s game crowd also outnumbered any game in the NBA Finals except last year’s crucial Game 6 in 2020 and 21 in anticipation of updates.
ABC Broadcast also scored a 3.63 rating among 18-49 year olds, up 27% from the 2021 series’ 2.21 opening. the inclusion of the on-air display. will be available on Monday morning.
The game’s alternative television show on ESPN2 added 501,000 viewers and a 0.17 rating in the 18-49 demographic.
The increase in ratings for Thursday’s games coincides with an overall increase in the NBA this season. Regular season games had the highest average viewership (1.6 million) since the 2018-19 season, and each playoff round also hit a multi-year record (with the exception that Nielsen ratings were not considered). last season). Looking at).
The presence of the league’s two best-known teams, playing in the top 10 media markets, likely helped on Thursday. The NBA Finals also returned to normal at home after a two-year hiatus due to a pandemic in early June. Last year’s final started a month later than usual, on July 6; The 2020 series aired in September and October.
The NBA television show was by far the most watched primetime show on Thursday. Repetition young sheldon It was a far cry from second place on CBS (3.86 million viewers) and produced by CBS News. Her Majesty the Queen: King Gail Special 3.13 million were withdrawn.
Visit THR.com/Ratings for more ratings news and numbers.
June 3 at 2:05 pm To reflect updated ratings, indicators are not necessarily final.
Source: Hollywood Reporter
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