Comcast, Paramount SkyShowtime’s European Broadcasting Company Appoints John Farrar As Programming Manager

Comcast, Paramount SkyShowtime’s European Broadcasting Company Appoints John Farrar As Programming Manager

SkyShowtime, a European broadcast joint venture between Comcast and Paramount Global, has appointed John Farrar, a key programmer, as head of programming for the BBC’s commercial arm, BBC Studios.

Farrar led the company’s direct-to-customer programming strategy as Global Director of VOD and Editor-in-Chief of BBC Select North America’s SVOD service.

In August, Paramount and Comcast signed an agreement to launch a new subscription video service in more than 20 European countries, including Spain, Portugal, the Netherlands, the Czech Republic, Hungary, Poland, Sweden, Denmark, Norway and Finland. Year. The areas include 90 million families.

In January, Partners appointed Monty Sarhan as CEO of the Joint Streaming Business. The executive, who joined Comcast Cable in late 2019 as senior vice president of content acquisition after working at Epix and also has experience at Viacom, which merged with CBS in late 2019, rebranding company renamed Paramount. earlier this year. London-based Sarhan reports to the board of SkyShowtime, which uses a combination of brands from European pay-TV giant Comcast, Sky, and Paramount’s Showtime.

SkyShowtime will finally be available in the following markets: Albania, Andorra, Bosnia and Herzegovina, Bulgaria, Croatia, Czech Republic, Denmark, Finland, Hungary, Kosovo, Montenegro, Netherlands, North Macedonia, Norway, Poland, Portugal, Romania, Slovenia, Serbia, Spain and Sweden.

“SkyShowtime’s massive offering includes 10,000 hours of content across all genres and audiences, including screenplays, kids and families, major franchises, premieres, local programming, documentaries/factual content and more,” said Teblis. When they obtained a regulatory license for the flow company.

Sky Group CEO Dana Strong announced on SkyShowtime last year, saying it “connects the best of the US and Europe with world-class entertainment and cult brands to millions of users”, providing over 10,000 hours of entertainment.

Source: Hollywood Reporter

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