“More people have seen Rebel Moon than Barbie”: Zack Snyder’s (delusional) calculations

“More people have seen Rebel Moon than Barbie”: Zack Snyder’s (delusional) calculations



Zack Snyder makes his cinema

While the second part of his saga Rebel moontitled Rebel Moon Part 2: The Slasherwill be released online on Netflix on April 19, 2024, Zack Snyder has decided to prepare the ground by retracing the performance of Rebel Moon Part 1: The Child of Fire. And he did it in a surprising way, putting forward a calculation – more imaginative than realistic – which would indicate that the first part Rebel moonpublished on December 22, 2023, would have done better than Barbie, comparing the EVC (Equivalent to full viewing) of his film about entrances to theaters from that of Greta Gerwig.

Rebel Moon Part 1: The Child of Fire
Wayward Moon Part 1: Child of Fire ©Netflix

It was then during a two-hour conversation with podcaster Joe Rogan that the director of 300 AND Man of Steel he developed particular mathematics to prove his point:

Think about Netflix, for example, where it’s all about the clicks. “Rebel Moon”? We’ll say today it’s almost 90 million views. About 80 or 90 million accounts watched it. Netflix has about two viewers per view. If “Rebel Moon” had been released in theaters, according to this calculation, 160 million people would have gone to see it. 160 million people who would have paid 10 dollars each to see it, or 1.6 billion dollars. So probably more people have seen “Rebel Moon” than “Barbie,” right?

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An absurd comparison, and a bit of truth

It is difficult to understand which way to take this calculation which hurts the head and above all compares things that cannot be compared. Suggesting that the success of Rebel Moon Part 1: The Child of Fire would be higher than that of Barbiebe the Top 1 at the global box office 2023 with 1.445 billion dollars in revenues (to which must be added the revenues deriving from exploitation in video, VOD and physical media, to give a little more rigor to the event…), Zack Snyder establishes an absurd equivalence between a viewing of Netflix and two visits to the cinema, which obviously have nothing to do with anything on an economic or experiential level. How many viewers left the screening during Barbie compared to the number of Netflix subscribers they discontinued Rebel moon in progress ?

Barbie
Barbie©Warner Bros.

The famous “EVC” measurement remains arbitrary as an analytical tool, misleading, and Zack Snyder has used this arbitrary aspect to develop a “successful” calculation and conclusion that does not hold up. In fact, if Rebel moon must be considered a greater success than Barbiewhat to say then? The world after us, currently at 5th place in the Top 10 English language films of all timeWhile Rebel moon doesn’t even appear in this top? But then he continues his speech with an observation that is real—and one that he marvels at—even if ultimately harmless.

That’s how crazy (the concept of) Netflix is. This is the distribution model they have built. (…) It’s not like cinema. You can play the movie now and here on your phone if you feel like it. That’s what’s crazy. This model, this car that they built, is really something.

In this regard, Zack Snyder rightly notes that the current streaming model, first popularized by Netflix, allows you to reach a global audience, instantly and very easily, and across multiple devices. He takes as an example the great success of the Netflix documentary series Drive to survivekeeping it “Literally” five people would go to see her if it had been released in theaters. Of course… But faced with this type of presumed reasoning, we could point out to him that with “ifs” you get nothing – except chopping wood – and that he must also know very well how to do it. and distribution of projects intended for theatrical cinema operate…

Source: Cine Serie

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