Front Row Filmed Entertainment, the fast-growing production and distribution banner in the Middle East, won earlier this year with its first original product, a non-verbal remake by Netflix. perfect strangersPressure Saudi Arabia to buy a local thriller Route 10.
Described by the producers as a “persecution thriller” starring Fátima Albanavi (al-shaki), Bara Aleman (The Book of the Sun.) And directed by Omar Naim, the film is now scheduled to hit theaters in Saudi Arabia and other Front Row areas in the Middle East and North Africa through Front Row Arabia, a joint venture the company has established with Saudi exhibition Muvi. Movie theaters. Front Row, which has its first deal with Netflix for its own products, will also help with the sale. route 10 Out of region.
Made by Image Nation Abu Dhabi in the UAE and MBC Studios, the production group of Saudi network giant MBC. route 10 It tells the story of brothers Maryam and Nasser, who travel by car from Riyadh to Abu Dhabi along the deserted road to attend their father’s wedding. The story shows that they are pursued by an angry stranger, which ends up being a fight for their lives.
“We believe strongly in Saudi Arabia’s potential talent and look forward to promoting Saudi Arabian and Middle Eastern cinema in the region and around the world at large,” said Janluca Chakra, CEO of Front Row. “route 10 It’s a tense film, incredibly entertaining and a unique proposition in the Saudi Arabian market. We are delighted to partner with two pillars of the Arab film industry, Image Nation Abu Dhabi and MBC Studios, and we believe this is the first step in a long-term partnership that will ensure proper release and promotion. Saudi and Arab films in the region”.
Negotiations for the deal took place between Chakra and Eli Tuma of Front Row, Ben Ross of Image Nation and Stuart Til of MBC Studios.
Source: Hollywood Reporter
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