Bethany Frankel “The Great Lost Ring” at Hollywood Philanthropy –

Bethany Frankel has quickly become a leading voice in philanthropy, with her BStrong initiative providing emergency assistance after hurricanes, earthquakes, tornadoes, COVID-19, the Surfside Condo collapse, the Astroworld Festival tragedy and now Ukraine.

However, looking at the current state of Hollywood giveaways, he has comments, starting with the approach many stars use when posting a link and asking fans to donate to a specific cause.

“The biggest problem many famous philanthropists face is raising them at a fast and heated pace,” said Frankel. “The money is not really followed, so the process is not followed. “They just give it to a body that says they’re going to do something, and then it’s in God’s hands, it’s in the air.”

Si bien BStrong is deliberately trying to “provide updates and let people separate: ‘This is what hicimos, this is what hicimos, this is what happens months later’, and Frankel says: ‘Every penny spent must be approved for me,” he said, noting that most don’t work that way.

“I have seen celebrities save millions and millions of dollars and then not know how to distribute them,” said the businessman and former Real housewife, recalling two celebrities who were already taken to Puerto Rico and who accumulated large sums of money. I don’t know how to use it. “Distribution is more difficult than hiring. “Creating is easy: say ‘I’m famous’, post a link to a koala or a poor child and you can make money in two seconds.”

But distributing in foreign countries and competing areas of need is much more difficult, especially when a celebrity often acts as a go-between and “basically just pushes you elsewhere” to donate, says Frankel. “Elsewhere, should we check them out?” Do we know exactly how to spend the money? Do we know what they are doing after three months? Do we have their accounts? And if you think about the fact that most people are not good entrepreneurs, most philanthropists are not good philanthropists because they don’t see it as a business: how efficient, how organized, how transparent. So this is a big missing link in philanthropy.”

He says those looking for a Hollywood-backed job should first do their homework to understand “what a charity does, exactly how much goes to people” before blindly trusting a celebrity. “Just because you’re famous doesn’t mean you have to donate, it doesn’t make sense,” Frankel said. “You know how to become a famous person, what do you know about making toothpaste?”

That’s not to say it’s anti-Hollywood, as he adds that if people have “real institutional knowledge and real experience, I think it’s a great idea,” stars can make a significant difference with their platform and connections. As for BStrong, with partners in the Global Empowerment Mission for most of its on-site response, Frankel says he keeps things low-key and industry-focused.

“We don’t do glitter flyers, we don’t do rubber chicken dinners, we don’t do celebrity talent, and all that money is spent on them and all their riders, on their beautiful waters, tablecloths, flowers and invitations. He says. “We are IKEA, a model of direct customer philanthropy. We are money from you to the people. There’s nothing between them.”