This film is the most expensive in Netflix but it is already an industrial accident

This film is the most expensive in Netflix but it is already an industrial accident



A colossal budget … for a disastrous start

The electrical status It was supposed to be a showcase for Netflix. Adapted by Simon Stålenhag’s back-future illustrations, the film was betting on a visually rich universe and a leading distribution: Millie Bobby Brown, Chris Pratt, Stanley Tucci, Giancarlo Esposito and Woody Harrelson. Add to this the presence of the Russian brothers to the realization and everything seemed to be united to make it a sensational success.

But only with 25.2 million views in three daysThe launch of the film is a real shipwreck. As a comparison, Red warning (Another Mastodon signed Netflix) had recorded Over 80 million views in the same period. Also much less expensive productions, such as The culprit OR Ridge RebelHe had obtained better scores when they left.

With such a dynamic, the projections are disturbing: The electrical status it may not even reach 50 million views at the end of their careerA derisorial figure regarding his astronomical budget. Netflix counted on this film to inflate its successful catalog, but it seems already promised to be forgotten.

A cursed project even before its release?

If this failure is so sensational, it is not just a matter of figures. Critics were not tender to the film and word of mouth is disastrous. ON Metricon,, The electrical status shows a family score of 29 out of 100While Allociné spectators give him a particularly low note.

Many denounce a universe emptied by its substance, an empty scenario and an insipid staging that does not pay homage to the original material. Some even come to compare this film with the recent Rebellious moonAnother Netflix project with an excessive budget that ended in a flop.

Another raised point: Millie Bobby Brown’s true ability to wear success on the shoulders. If the actress is an undisputed star thanks to Stranger thingsHis power of attraction outside the series remains questionable. His successes in Enola Holmes AND The young woman and the dragon he had given him some credit, but The electrical status He comes to question his headliner status.

A model in crisis?

After Rebellious moon,, The electrical status It marks a new setback for Netflix in its ultra-cottage film strategy. The streaming service has often bet on XXL budgets to attract subscribers, but the results are no longer guaranteed. If Red warning OR Raise your gaze He had exploded the meters, the trend seems to be reversed with films whose cost/popularity ratio becomes worrying.

Netflix could be forced to review his financing policy. Especially when more modest productions, such as Continue or the series AdolescenceIt generates a much stronger commitment for a significantly lower investment.

With The electrical statusThe platform once again clashes with a relentless observation: an aggressive marketing campaign and a titanic budget are no longer sufficient to guarantee success.

Source: Cine Serie

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