Through social networks, Prime Video calls for “normality” in networks in the face of fan hostility
Prime video made a public appeal so that fans stop attacking and threatening members of the cast of The summer that changed my life while the series approaches the end of season three. The platform claimed to be disappointed with bullying behaviors on social networks and asked the public “Start acting normally online”.
The alert was published in the official profile of the series in Tiktokwho followed the message with art “the summer we start to act normally online” and the phrase: “The show is not real, but the people who play the characters are”. The reaction came after insults and even death threats directed at Gavin casalegninterpreter of Jeremiah Fisher (one of the brothers involved in the central love triangle of the plot).
@thesummeriturnedpretty The show isn’t real but the people playing the characters are
♬ Original Sound – The Summer I Turned Pretty
The warning occurred on the eve of the launch of the eighth episode of Season 3, titled “The Last Kiss”. Sources close to the production told the press that the position was motivated by increasing the intensity of comments as the series approaches the last episode; The weekly release of chapters has expanded the opportunities for toxic and anonymous behaviors in networks.
Beyond criticism of the character, Casalegn It was also targeted by political posts that he would have enjoyed, something some fans used to aggravate the attacks. This is not the first time Amazon has been in place: even before the debut of the first two episodes of season three, the platform had already issued a similar statement, asking for respect between fans and the team.
Vernon Sandersexecutive of Amazon TVjustified the measure by recalling similar incidents in recent adaptations, when the line between actors and characters was eventually crossed by the fan base. “We have seen fanbases that can be exalted, and this sometimes confuses character with actor or exceeds boundaries”he said Sandersaccording to coverage records about the case, adding that the company wants to be proactive when defining conduct expectations.
Source: Variety
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