Social media personality Alix Earle took a smoke break in a platinum blonde wig and a luxury designer outfit during a Los Angeles photo shoot on Friday.
The 25 year old influencer channelled a glamorous vintage Hollywood pinup aesthetic for the session. She wore a platinum blonde bob wig styled with a side part, along with a Chloe skirt that retails for $890 and a matching $950 bodysuit tank top. She completed the look with white peep toe platform heels and 1960s inspired makeup, featuring winged black eyeliner and pastel blue eye shadow.
She recently returned from a yacht trip in Italy.
Behind the scenes photographs
While it remains unclear what project the shoot was for, Earle teased behind the scenes images for her followers on Instagram.
One picture showed the influencer wrapped in a plush pink and white robe while a styling team perfected her hair and makeup.
Another image was a close up selfie of her face and chest as she wore a black pushup bra.
New Netflix series and Dunkin' collaboration
Earle is currently promoting her new Netflix reality series, Earle Meets World. The streaming service released the trailer on August 19, ahead of its scheduled premiere on September 4. The tagline for the show reads, "Fame is a family business."
In support of the upcoming programme, Earle collaborated with Dunkin' Donuts to release the Earle-Y Riser Meal. The promotional item is based on her regular order at the coffee and baked goods chain, featuring a Shakin' Espresso, a breakfast wrap with sausage, egg and cheese, and three donut holes.
"I’m always juggling a million things and life gets chaotic, so I needed a breakfast to match that," Earle said. "My Earle-Y Riser Meal brings my favorite Dunkin’ order together in one easy meal that’s perfect for busy mornings, long days working and filming my new reality show."
She added, "I call my siblings my munchkins, so it was meant to be. I can’t wait for everyone to try it."
A Dunkin' Donuts press release stated that the campaign "celebrates the realities of balancing calendars, busy mornings and life-on-the-go ahead of the premiere of the new reality series."
Extensive beauty routine
Earlier this year, Earle walked the runway at Sports Illustrated Miami Swim Week.
"Alix really dipped into her Venmo account for this event. She spent over $10,000 to look extra hot," a friend told the Daily Mail at the time.
"A week before the runway show she had her hair dyed blonde again and did a peptide rinse," the source said, adding that Earle uses Argan Oil of Morocco in her hair.
"Alix took expensive Pilates classes and she bought the very best sunless tanning creams for a nice summer glow," the friend added.
The source continued, "She also got the top facials with acid serum to make sure her skin appeared dewy and youthful. She is really into having perfect skin and will pay well to maintain it."
Earle detailed her specific daily skincare routine in an interview with Allure in 2024. "In the morning I use the Pietro Simone Ozonized Purifying Cleanser," she said. "After I rinse my skin I use the Vivant Skin Nourishing Toner, the Vivant 8% Mandelic Acid Serum, and the Vivant Allantoin Moisturizer."
"And then after all of that, I will use the Alastin Tinted SPF," added the five foot six inch star, who rose to prominence on the video sharing platform TikTok in 2020 by posting Get Ready With Me videos.
She has since launched her own skincare line, Reale Actives.
