SBT is the second television network in Brazil, with 114 affiliated stations, but it is the third most watched.
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It is not only experience, legacy and memory that Senor Abravanel, Silvio Santos, leaves to his heirs. The presenter, who died in the early hours of this Saturday 17, was considered one of the richest in Brazil Forbeswith a fortune valued at R$1.6 billion.
According to the magazine specialized in economics and finance, the origin of Silvio Santos’ assets would be SBT. The Brazilian Television System was born in 1981, from the concession of the extinct TV Tupi, the first Brazilian television. The broadcaster was founded in 1950 by Assis Chateaubriand and went bankrupt in 1980.
SBT is currently the second largest television network in Brazil, with 114 affiliated stations, but it is the third most watched. The group lost its second place in ratings between 2007 and 2015 and since 2020.
SBT has been an important tool in the success of Silvio Santos’ other businesses. A former street vendor and pen salesman, the businessman has invested in brands known to his audience, including Jequiti Cosméticos, Baú da Felicidade and Tele Sena.
Always according to the ForbesSilvio Santos builds a portfolio of more than 30 companies, including Simba Content, a programmer that negotiates content from Record, SBT and RedeTV!; Lderança Capitalização (promoter of Tele Sena), the Jequitimar hotel, Sisan Empreenggiatos Imobiliários and TV Alphaville.
Presenters, Artists and Players: Who’s Who in Silvio Santos’ Family
Source: Terra
I am Amanda Gans, a motivated and ambitious professional in the news writing industry. With over five years of experience in this field, I have developed an eye for detail and an ability to craft stories that captivate readers. I currently write for Gossipify, where I specialize in beauty & celebrities news. My passion lies with exploring the world of beauty through writing, interviewing experts and developing articles that are both informative and entertaining.
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