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“My biggest achievement is seeing my family well,” Yarley says of Internet success


Influencer went viral after sharing a video that helped her younger sister Rayssa overcome bullying at school

It was with a video to raise her younger sister Rayssa’s self-esteem and help her fight the bullying she suffered at school that Yarley Ara it went viral on social media and currently has six million followers on Instagram alone. The influencer and her sister became famous for the slogan “close the beauty”, used in a video shared in Stories and which helped to totally change the life they led in Ceará.

But that’s not how Yarley got started on the internet. The content creator already had a YouTube channel and even recorded Q&A videos to give the channel a spin (even if those questions weren’t real).

“I decided to create the YouTube channel at the same time as Kefera, Whindersson Nunes And Filippo Neto appeared on the internet. I only had 16 subscribers, I took people’s cell phones to subscribe each to my channel. I made some Q&A videos, but the truth is that no one asked anything, I was the one who invented the questions. I’ve always enjoyed recording videos and talking about things that are of interest to me, “says Yarley, in an interview with E +.

When the video with her sister went viral, she saw 16 followers grow into millions and soon her life was turned upside down. “From the moment it went viral, everyone discovered my life overnight. They knew who I was, where I came from, where I lived … It was pretty scary at first, but I’m grateful for everything,” he said. said he says. .

Regarding the slogan “get stuck in beauty”, Yarley says this video changed her life and that of her family and that the main purpose was not to go viral, but to help her sister Rayssa overcome the bullying she was undergoing. at school.

“The ‘beauty lock’ changed my life for a reason: the bullying that Raissa endured. I am absolutely sure that if I hadn’t had that reason, my life would not have changed. From a sad and prejudiced situation, I did Aunt Rayon [como é conhecida na internet] rejoice and don’t see the world that way, because she’s a black girl, with curly hair and she’s unique, “he says.

Yarley reveals that her sister no longer wanted to go to school because of the prejudices she suffered: “At school she had heard that she was a ‘macaque’, that she had ‘pixaim hair.’ they were annoying, it was starting to be harmful to her because she didn’t even want to play anymore. “

After the “beauty block” other videos appeared that went viral and made Yarley’s profile grow day by day. This not only helped him fulfill his dream of working with the Internet, but also forced his mother Aries Ara to quit her job, move to São Paulo and be able to provide a better life for all of his family.

“My mother worked with general services and that’s how she raised me, Raíssa and Patricia, who are three adopted children. And I say my biggest success was that my mother was no longer working, I am currently the supplier of my house. . And I say that I was poor, poor marré, marré, marré … If we hadn’t organized everything, I wouldn’t have had dinner, you know? So my biggest achievement is seeing my family well, my refrigerator full, the electricity bill paid because it was very difficult, “he says.

Since 2020, the entire Ara family has joined social media and has collected thousands of followers on their profiles. Rayssa, better known as Aunt Rayon, has over a million followers. Aries, mother of Yarley, Rayssa and Patricia, already exceeds 400 thousand followers and amuses the public even with her videos. And Patricia shares content about fashion, education and humor (which are part of this family’s daily life) with her 200,000+ followers.

Source: Terra

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