The nascent star Brasil launches a competition with opportunities for young models of the communities of San Paolo

The nascent star Brasil launches a competition with opportunities for young models of the communities of San Paolo

Branding & Models launches an innovative social project that promotes inclusion and empowerment in the world of fashion




Brazil is one of the great barns of world fashion talents, but the lack of access and opportunities still prevents many young people from realizing their dreams. To change this scenario, Branding & Models, led by the entrepreneur Deborah Andreasen, launches the nascent star Brazil – revealing Talentos, a competition that goes beyond aesthetics and catwalks. The search for the initiative to discover, train and promote young female models of the communities of San Paolo, offering not only professional training, but also self -esteem and the real possibilities of entry into the fashion market.

With a look focused on diversity and accessibility, the project will select 100 girls between 15 and 22 years from different regions of state capital. To ensure that everyone has the opportunity to participate, an itinerant van will travel through neighborhoods such as Paraisópolis, Heliópolis, Capão Redondo and Brasilândia, bringing information and facilitating the recording process.

In addition to the discovery of new talents, the nascent Brasil stars bet on the complete development of the participants. The selected will have access to exclusive seminars taught by big fashion names, famous photographers and influencers in the sector. The topics involved include catwalk, editorial photography, female nutrition and empowerment.

The competition will also present weekly challenges and popular votes, culminating in a large ending, in which the winner will receive a career management, a professional photographic book, a trip and a cash prize.

To make the nascent Brasil star a reality, Branding & Models seeks strategic partnerships with brands and companies that combine their commitment to social inclusion and female empowerment. The sponsors will have wide visibility, activations in events, social networks and media coverage.

More than one competition, the nascent star in Brazil – revealing the talents is a real springboard for a bright future.

“We want to give visibility and opportunities to the girls who dream, but have never had access to the universe of fashion. This is a social and professional transformation project,” says Deborah Andreasen, founder of Branding & Models.

Registration and further information will be available on the official social networks of the project.

Source: Terra

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