Re -Premiere of “family cases” causes concern for SBT

Re -Premiere of “family cases” causes concern for SBT

After two years less, the “Family Cases” program returned to the SBT grid on Monday (28), at 14:45 (Brasilia time), but did not achieve the results expected from the station. Again led by Christina Rocha, the attraction obtained 2.9 average points, 3.6 peak and shares of 6% among the connected televisions.




The number was below the average that the issuer had recorded in the same program with the resumption of “usurper”, which varied from 3 to 4 points of the previous week.

Therefore, SBT occupied third place in the open TV ranking, behind Globo, which marked 12.8 points and records, with 5.2 points. On the other hand, the band scored only 0.9 points in the same period.

Structure and bet reformulated on celebrities

The new phase of the program has maintained the traditional format focused on family conflicts, now with a renewed visual approach and greater interactivity of the public. In addition, it included as disagreements of novelties that involve the notes of the public, expanding the scope of the discussions.

Director Rafael Bello revealed that the production has modernized the scenario, dividing it into three environments and included new features, such as an opening in samba peace and greater participation in real time in real time.

Participations and disputes in the debut

The Minerata family participated in the rehearsal episode, composed of the sisters Ana Paula and Tati and the mother of the influencers. The central theme was a struggle between the sisters, but the choice of guests generated controversy.

Internet users particularly criticized the presence of Ana Paula Minerato, involved in a case of racism that pushed her from the band in 2024.

The welcome on social networks was divided. While part of the public showed enthusiasm with the return of the attraction, others indicated the exaggeration in the stories presented. Comments such as “This family cases is a little forced” in contrast with congratulations such as “How I Love The Energy of Family Cases”.

Declarations by Christina Rocha

In an interview before the premiere, Christina Rocha recognized the challenge of resuming the public in a more competitive scenario. “The audience does not regain overnight, but the SBT audience will return, I’m sure,” said the host.

When asked about the accusations that the program would have been written, Christina denied any type of frame: “There were cases that we discovered the truth, but we have no police power, right?!”.

He also strengthened the dedication of the team:

“Trainees are difficult to damn, they go to some communities that are heavy bars.”

History and expectations

The program was uninterrupted for 18 years until March 2023, accumulating over 7000 episodes with themes such as the abandonment of parents, infidelity, domestic violence and disagreements between family members.

Despite the attempt to reposition the attraction, the numbers show that the recovery will face obstacles to achieve the relevance of other phases. Although SBT bets on the force of the brand, the indices indicate that the path to the reconquest of the public will be longer than expected.

Source: Terra

You may also like