Sports channel DAZN Mundial dominated subscription television in July by securing all twenty of the most-watched broadcasts on pay-television networks.
The channel recorded three separate broadcasts with more than one million viewers, while audience share figures for its top coverage climbed above 70 percent.
The quarter-final match between Norway and England on July 11 emerged as the most-watched program of the month, attracting 1,081,000 viewers and a 57.3 percent audience share in subscription television.
Viewer engagement expanded into the extra time period of the Norway and England contest, which drew 1,049,000 viewers and recorded a 67.8 percent share to take second place in the monthly rankings.
The semi-final clash between France and Spain completed the top three positions by attracting 1,009,000 viewers, marking the final broadcast of the month to surpass the one million viewer benchmark.
Peak Audience Shares and Key Fixtures
Audience interest remained focused on high-stakes knockout fixtures and the campaign of the Spanish national team. The semi-final fixture between England and Argentina took fourth place overall with 936,000 viewers.
The extra time period of the final between Spain and Argentina registered the highest relative market share of the year for subscription television at 71.8 percent, averaging 908,000 viewers.
Match broadcasts from the round of 16 and quarter-final stages swept the remaining positions across the middle and lower sections of the monthly top twenty chart.
The fixture between Portugal and Spain attracted 783,000 viewers, while the penalty shootout between Switzerland and Colombia recorded 778,000 viewers. The match between Spain and Belgium brought in 620,000 viewers.
The monthly classification closed in twentieth place with the penalty shootout between Australia and Egypt, leaving competitor thematic channels without a single entry in peak viewing slots during July.
Subscription Television Market and Viewing Metrics
DAZN is an international subscription sports streaming platform that operates dedicated thematic channels for major broadcast events. Television audience share measures the proportion of active viewers tuned into a specific broadcast relative to total viewing across the market during a given time period.
