Born and raised in Blackheath, South East London, Quant helped create bold new styles in the 1960s
Fashion designer Mary Quant, best known for popularizing the miniskirt that helped define Britain’s ‘Swinging Sixties’ era, has died at the age of 93.
Born and raised in Blackheath, South East London, Quant helped create bold new styles during the 1960s, a time when the subculture of fashion, music and art challenged and forever changed the Post-war British national identity.
“It is impossible to overstate Quant’s contribution to fashion,” the Victoria and Albert Museum, which held an exhibition focusing on his work in 2019, said in a statement.
“She embodied the joyful freedom of 1960s fashion and provided a new role model for young women. Today’s fashion owes much to her pioneering vision.”
A self-taught fashion designer, Quant opened a West London boutique called the Bazaar in the 1950s with her husband and fashion entrepreneur, Alexander Plunket Greene.
Bazaar has become extremely popular by offering shoppers something drastically different from traditional shops and high-end designers.
Its influence on fashion peaked with the arrival of the miniskirt, whose above-the-knee hem, often well above the knee, became a symbol of rebellious youth culture and the sexual liberation of a new generation.
Quant’s look was as captivating as his models and sported a popular “bob” haircut.
In 1966, she received a national honor for her contributions to the fashion industry, receiving the Queen’s Award in a distinctively edgy outfit – a short cream dress and cap – that caused a sensation in the national press.
Source: Terra
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