The actor got rich as an influencer by creating an “ad network” on the web while most of his colleagues only thought about TV
In an interview with the ‘O Conselho’ podcast, Felipe Titto revealed the extent of earnings with his Instagram account, where he has 6 million followers.
As reported, a standard 1-year contract with a major brand includes 1 permanent post per month (photos in feed or on Reels), 1 weekly post in Stories, two ‘VIP appearances’ (at contractor events or lectures) and two all the days for ‘photo shooting’ (photo or video evidence for dissemination).
For this package, the actor and influencer charges BRL 8 million. That’s BRL 667,000 a month, more than the salary of any Globo teleplay star. Detail: Titto has several contracts of this type in progress.
He said that the turning point in his financial life came when he was doing a soap opera on the Rio de Janeiro broadcaster, earning a salary of R $ 5,000. With the discounts, only R $ 4 thousand fell into the account. Visionary, the actor has already moved his social networks to make them attractive. Until then the return took place almost entirely with gifts and exchanges, little cash.
Until she got an offer to do a cosmetics ‘commercial’ for R$20,000, four times her salary on TV. Commercial common sense has come to the fore. Felipe understood that there was a great opportunity for economic growth there. He started investing more and more in profiles on digital platforms.
“I’ve worked in television for twenty years, I still do some things. I’ve done ten soap operas, presented a bunch of programs and so on. At one point I saw that the internet, which was initially a consequence of my having been a macro figure on TV, became my core business (main business),” he said in the podcast.
Even though he had never acted in a soap opera, the artiste created an “announcable network” while most of his television colleagues still used the Internet only to promote their image, without focusing on generating revenue.
At 36, he is associated with several businesses, including lodging cabins in tourist towns, a pizza chain, a line of vitamins, a brand of ice cream and skate gear.
In the chat, Felipe Titto gave some advice to those who want to follow his example and turn social networks into a millionaire business.
“The great resource of the influencer is to create communities. As a human being, since we understand ourselves as people, we have to be a part of something. When you understand which community you communicate best with and the person feels they belong in your community, you become loyal.

Source: Terra

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