Real estate development abused the singer’s voice and image
Singer Leonardo, 59, will receive compensation of R $ 500,000 after suing the property development SPE Resort do Lago Caldas Novas for misuse of the image. The information was initially disclosed by Fábio Oliveira and confirmed by Land.
According to the documents obtained from the report, the artist and his company Talismã Administradora de Shows and Editora Musical Ltda. Affirm that the image and voice of Leonardo have been misused in an advertising campaign.
In 2017 O Resort do Lago signed a contract with Leonardo, granting the right to the voice and image of the singer. However, in February 2019, both sides ended the partnership. At the time, the company had stated that it owed R $ 105,000 referring to the “distribution of results” as stipulated in the contract.
Since the expiry of the contract, Resort do Lago has been banned from broadcasting any campaign with the face and voice of the artist, under penalty of a fine of R $ 500 thousand. The expiration of the contract was not signed, but the payment of the amount of R $ 105 thousand, made in March 2019, proved to be an argument that proves that the Resort has ended the partnership.
In addition to the agreed sanction, the singer’s defense also asked for compensation for non-pecuniary damage for R $ 780 thousand. or Land I tried to contact Resort do Lago, but I have not received a reply. The space remains open.
Source: Terra
Emily Jhon is a product and service reviewer at Gossipify, known for her honest evaluations and thorough analysis. With a background in marketing and consumer research, she offers valuable insights to readers. She has been writing for Gossipify for several years and has a degree in Marketing and Consumer Research from the University of Oxford.
