Palmeiras is preparing to officially present their new third T -shirt of the 2025 season, developed by the Puma Sport Supplier. The launch is scheduled for Monday morning (August 25), the same date on which the uniform should be used for the first time, in the match against sport, at 19:00 (now Brazilia), in Allianz Parque.
This presentation is part of the celebrations for the club’s anniversary, which takes place the next day, Tuesday (August 26). As in previous editions, the alternative model tries to save historical aspects related to the identity of the club. The new shirt will bring the yellow color as a predominant, similar to that of the Brazilian team. The uniform will be completed by blue shorts and white socks.
Although it is not the first time that the club used yellow, the choice this time has expanded symbolism. On September 7, 1965, Palmeiras officially represented the Brazilian team in a match against Uruguay at the inauguration of Mineirão, won 3-0. The new uniform, therefore, refers to the 60th anniversary of this extraordinary occasion and also anticipates the atmosphere of the next World Cup.
Previously, the club had already adopted a yellow shirt as a third uniform in 2013 and 2014, when Adidas was the supplier. This time, the partnership with Puma strengthens this historical rescue in a new commercial context.
In fact, the new model comes shortly after the renewal of the contract between Palmeiras and Puma, announced in July. The agreement, valid until the end of 2028, has been financially extended and involves an annual amount of over 40 million previous dollars. According to President Leila Pereira, “we are very happy with the Puma sequence as a partner of Palmeiras Sporting Supplies”.
The commitment of the German brand for the club also reflected in special involvement and launch projects. Charlie Gagliardi, president of Puma in Brazil, has strengthened this position by saying: “Together with Palmeiras, our priority will be to continue to express the feelings of the fans of Alviverdes, translate this passion for the club into products and campaigns involving and promote sport”.
The relationship between the two sides lasted since 2019, when Verdon won important titles at national and international level. The expectation of the Board of Directors is that this continuity deepens the connection with the fans and expands the global visibility of authorized products.
Source: Terra

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