The release came to celebrate National Rock’s 40th anniversary
On the occasion of Rock Nacional’s 40th anniversary, Capital Initial launches a novelty: tickets will be sold in NFT. That is the famous non-fungible tokens. Incidentally, the project also includes an innovative rewards program.
The first show will be in Rio de Janeiro in February 2023. According to the organization, there are 5 types of tickets, each with unique digital art. They offer several benefits, such as watching the sound check, meeting the band in person, digital poster on NFT, special seats at the show, among others.
With the purchase of the ticket, the fan wins the corresponding NFT, has access to exclusive content. Plus, automatically participate in Project Engage, a special rewards program. One of the rewards is, for example, the original NFT draft of the lyrics of the song “Isabel”. The project was created in honor of the birth of the daughter of the Capital singer, Dinho. And for those who can’t attend the Rio de Janeiro show, no problem, you can join the Engage Project through the Membership Pass, which allows fans to participate in all activities.
Metaverse of Capital
In addition, fans will also have access to the Metaverso do Capital – a virtual space entirely dedicated to the work of the band – where they can attend concerts, see unedited photos, buy customized products, interact with other fans from all over the world, etc.
For Capital, this innovation and modernity is a way to be closer to each fan and to be able to repay so many years of affection and dedication to the band. Excited by the possibilities of this fan-connecting experience, Dinho comments: “Capital’s NFT (Initial) project is a unique opportunity for our fans to get even closer to our life, our tours, backstage, our history and our work. It’s wonderful! A new world we will discover. and we will build together “.
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Source: Terra
Emily Jhon is a product and service reviewer at Gossipify, known for her honest evaluations and thorough analysis. With a background in marketing and consumer research, she offers valuable insights to readers. She has been writing for Gossipify for several years and has a degree in Marketing and Consumer Research from the University of Oxford.
