E-squadria Show brings meetings with Zaha Hadid Architects and MAD Architects

The E-squadria Show, presented by NürnbergMesse Brasil, will take place simultaneously with Glass South America from 12 to 15 June 2024.

Between From 12 to 15 June 2024, in the pavilion of the Sao Paulo Expo, the E-squadria Show presented by NürnbergMesse Brasil takes place. The business event is contemporary with the already consolidated Glass South America, the largest glass fair in Latin America which will celebrate its 15th edition.

The fair is aimed at the building finishing segment and is aimed at the entire production chain, such as glaziers, blacksmiths, engineers, architects, developers, builders and other professionals in the sector.

In its first edition, E-squadria Show aims at this present all the news, solutions and trends in the field of doors and windows, doors and facades and enjoys the support of the Brazilian Association of Standard Door and Window Industries (Abraesp).

“This is an unmissable opportunity to strengthen launches in the glass and window and door sectors. The aim is to meet the needs of the market and optimize the time of professionals in a single path, bringing together the strength of the greatest specialists in one event unique full of commercial possibilities, also encouraged by strong networking”, explains João Paulo Picolo, CEO of NürnbergMesse Brasil.

Since this is an event different from those already present on the market, the search for strategic partners was fundamental. The first edition is thus strengthened by great partnerships: Milan fairwhich has been organizing an event for this market in Brazil for more than ten consecutive years, as well as being the stage for the iSaloni – Salone del Mobile Milan which takes place in Milan, Italy.

“E-Squadria Show has a complete synergy with Glass South America on all fronts of business and knowledge: we will attract a highly qualified audience that must always be aligned with launches in both sectors, thus expanding the possibilities to reinvigorate different fronts of business You can rest assured: we are committed to providing the best trade fair experience, for both exhibitors and visitors,” says Alexandre Brown, Business Unit Director of NürnbergMesse Brasil.

In addition to the exhibition, the E-squadria Show has collateral events: in the external area of ​​the Sao Paulo Expo, the Off-site construction expo: an exhibition showcasing modular construction solutions. And always in the content arena, programming driven by Connection to the officethe largest networking and content program for professionals who design, specify and purchase products and services for enterprise environments.

E-squad Show content arena

In its first edition, the E-squadria Show brings together important names in national and international architecture to share their processes and discuss their main projects. Check out the confirmed speakers:

Juan Aranguren – Zaha Hadid Architects

Associate Director and Head of Latin America at Zaha Hadid Architects, Juan has been part of the select team of professionals since 2003. In 2004, he led the project for the development of the new headquarters of EuskoTren, in Durango (Spain), where he directs other work important. Founded by legendary architect Zaha Hadid (1950-2016), the studio is today considered one of the most futuristic, with over 900 projects completed in 44 countries.

Ma Yansong – MAD Architects

Architect Ma Yansong is the founder of MAD Architects and leads design on multiple scales, with the vision of creating a new balance between society, city and environment through the transformative power of architecture. Since he designed the “Floating Island” in 2002, Ma has explored the ideal future of life through international practices.

Fernando Forte and Rodrigo Marcondes Ferraz – FGMF

Created in 1999 by colleagues from FAU-USP, the FGMF was born with the aim of creating contemporary architecture, without restrictions on the use of different materials and construction techniques, and also to investigate the relationship between architecture and man. His projects have received international awards, such as Dedalo Minosse and Chicago Athenaeum, and national awards, such as ASBEA and Roberto Aflaflo.

Laurent Troost – Laurent Troost Architecture and Troost + Pessoa Architects

Laurent Troost is a Belgian architect based in Brazil since 2008. He is the co-founder of two architecture firms based in Manaus (AM). His professional practice has recently been highlighted by numerous international awards, such as the Oscar Niemeyer Award, the Akzonobel Tomie Ohtake Award.

Leo Maia – LMAIA Architects

With 16 years of training, after extensive experience in interior architecture projects, he entered the real estate market and has in his curriculum projects scattered throughout Brazil, ranking among the most important architects in the development segment of the Brazilian market and one of the most influential of your generation.

Adam Kurdahl and Raissa Bahia – SPOL Architects

Adam Kurdahl, founding partner of SPOL Architects, works from concept to realization of projects at all scales, directing large urban plans to product design. Born in Copenhagen, he studied Architecture and Urban Planning at Delft University, the Netherlands. In 2000 he obtained his master’s degree at the Aarhus School of Architecture, in Denmark, and won first prize at the ArchiPrix International award. He taught at the Royal Denmark Art Academy in Copenhagen, at the Polytechnic of Milan and at the Oslo School of Architecture.

Raissa Bahia joined SPOL in 2013 and became a partner in 2019. Raissa leads the SP office, including strategy, financial control, operations and business development. As well as participating in the strategic development of projects. Enthusiastic about innovation, he implements technologies in the offices and construction processes of SPOL buildings.

South America glass

Over the four days of the event, the South America glass will bring together the major players in the sector who will exclusively present technologies, designs and lots of innovation in products and solutions. Indeed, the original and most respected International Glass Design and Technology Fair, Glass South America is, in its conception, committed to promoting business generation, strategic networking, technical knowledge on industry launches and trends for the national and international market.

With an initiative by Abravidro, in collaboration with NürnbergMesse Brasil, the long-awaited intervention Glass in action will be present in 2024. The event presents, in real time, trials and tests on the safety of glass and attracts the curiosity of visitors. Glass South America also presents the Italian Pavilion, with the most relevant trends of the European industry, with ideas to further modernize the Brazilian industrial park.

To enable new possibilities for the glassmaker, the project will take place More business. The goal is to show professionals how to expand their business by adding locksmith services to their portfolio. The topics of the lessons, held by big names in the glass market, will provide guidance on the managerial and technical aspects that professionals must understand to carry out the expansion of the work.

Another long-awaited innovation is the ” Right glass“, the program that raises awareness of the importance of flat glass in buildings, in the lives of consumers but also of professionals who work in the glass industry. The initiative was conceived by the Brazilian Association of Glass Industries (Abividro) and by the Brazilian Association of Flat Glass Distributors and Transformers (Abravidro) with the support of sector bodies.

Source: Terra

Ben

Ben Stock is a lifestyle journalist and author at Gossipify. He writes about topics such as health, wellness, travel, food and home decor. He provides practical advice and inspiration to improve well-being, keeps readers up to date with latest lifestyle news and trends, known for his engaging writing style, in-depth analysis and unique perspectives.