The initiative highlights the identity, resistance and pride of the black population
The Clube de Regatas do Flamengo presented, last Thursday, 7th, an exclusive collection of four items that are part of the “More than culture, identity” campaign. The initiative aims to celebrate Black November and Black Awareness Day, celebrated on November 20, highlighting the identity, resistance and pride of the black population.
In collaboration with the Brazilian brand, the highlight of the collection is the shirt entitled “Identity”, a tribute to the iconic Black Panther movement. This project was developed in collaboration with the famous samba player Jorge Aragão.
The shirt features horizontal stripes that reflect the lyrics of the song “Identidade”, written by Aragona composition that has established itself as a symbol in the fight against racism.
Themed products
In addition to the main t-shirt, the collection includes a variety of themed products such as t-shirts, caps, sandals and ecobags. All items were created with designs that celebrate the strength and beauty of black culture.
The products will be available for purchase from this Friday, November 8, in official Flamengo stores, both on digital platforms and in physical stores.
Source: Terra
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