The Fashion Week (SPFW) of São Paulo has revealed the program of fashion shows which will mark the beginning of their celebrations for the 30th anniversary. The N59 edition will take place between 6 and 11 April 2025, bringing together 17 fashion shows which will take place in iconic places such as JK Iguatemi, Higienópolis House and in different external locations.
Initially, the organization had announced that the fashion shows would take place between 7 and 10 April; However, the sixth was added to the calendar for the inaugural presentation of the Aluf brand, scheduled for 17h. The 11th is also reserved for three external fashion shows, promising a different experience to the public.
Among the brands that make their spfw debut Leandro Castro and mnmal. LeandroWhich previously parade in the creators’ house, is recognized for its creations that mix hybrid technologies with recycled materials. He will make his presentation on April 9th. “It builds pieces with the merger of technologies, ancestral and handmade,” says the official declaration of the event.
On the other hand, Mnmal, under the direction of Flávio GamaumHe will present his essential and aesthetic concept on April 10, underlining his concern for sustainability.
In addition to the new brands, the event has big names Brazilian, consolidating SPFW as a vital space for experimentation and artistic expression. The edition also marks the return of Piet, the design brand Pedro AndradeFamous for its sophisticated streetwear aesthetic and a strong connection with urban culture.
Automo fashion
The diversity of authorial and conceptual fashion will be present with brands such as AlufWhich brings innovations to textile and dendezeiro research, which presents a powerful interpretation of Brazilian identity. Other renowned designers, such as Patricia Viera – reference in work with the skin – e João PimentoWith their avant -garde approach to tailoring, they will add even more wealth to the narratives in this edition.
The fashion shows in external places are also a culminating point of this edition, providing engaging experiences that expand the connections between fashion, urban space and public. Designer like João Pimento, Alexandre herchcovitch, Aluf, Handred and Piet promise to surprise exploring the crossings between fashion, art and urban culture.
“SPFW reaffirms its commitment in the value of creativity and diversity in national fashion. This edition celebrates emerging and consecrated talents while honoring traditions and innovations. During its 30 years, SPFW has established itself as a territory of expression and transformation in Brazilian fashion, projecting it in the scenario of the world. The dissemination material of the event.
Source: Terra
Ben Stock is a lifestyle journalist and author at Gossipify. He writes about topics such as health, wellness, travel, food and home decor. He provides practical advice and inspiration to improve well-being, keeps readers up to date with latest lifestyle news and trends, known for his engaging writing style, in-depth analysis and unique perspectives.
