Are you not tired of all these conversations on successful success? We are tired. In the pursuit of simple and human, we have collected really good stories that will not leave indifferent. Which – we say it in the equipment.
Have you noticed that simple things sometimes give the most powerful emotions? And where to get them? Of course, on Avito. There is not only the necessary. There, they find accidents that become great memories: a guitar, to admit love, a bicycle for his son and his first “mom, myself!” Or the even apartment in which the clothing wardrobe will finally appear, which you do not even have, but you believe that it will certainly be.
More than 6 million per month were born on the platform – all have formed the basis of the new positioning of the brand. The image campaign is based on real opinions on users and supports Avito’s most important mission – to help everyone improve their own life and their people around. By the way, not only professional actors, but also real users of the platform, played in the key mini-film of the campaign, which pierces all the empaths over a tear.
We decided: if there is a story behind each ad, then we all have something to remember. Therefore, we asked friends and colleagues to share our pleasant memories of hand in hand.
As the author of the text, I will share my story, and for me, it is that chance is not accidental. I have always dreamed of a large, sympathetic family, where parents often spend time together. SO. A few years ago, after having moved to our apartment, my husband and I were looking for a table. Without specificities – I just wanted the “one”. Found – massive, wooden and … with stripes. In a conversation with the hostess, it turned out that almost every Saturday a family of three generations gathered at this table, and these stripes were not traces of banal operation, but a special memory of hot evenings. Of course, we have bought it, in recent years, which has become parents and, not without the participation of my daughter, added some new stripes of warm memories, powdered by pieces of pieces at home. Well, and guess, where is the epicenter of all meetings now?
Oleg Borch, stylist: “The first thing I remembered was Gucci’s vintage boots for 17 thousand rubles. I love things with history. I bought them, allocated and then sold – and more expensive! In general, me, as a stylist, I sometimes need to find very strange things, and it’s surprising – it’s always on my favorite service! I regularly find very strange things, and this is surprising to my customers. ”
Anton Ivanov, publisher -in -chief men today: “When we restarted the health of men in 2021, it turned out that the last owner threw all the archives of the magazine. But these are not only brilliant pages, it is a heritage, the DNA brand, people standing behind each letter – talented and assertive, real professionals of their business. We did not start with a clean sheet. We have planned to continue the history of the magazine and increase success. Reader has collected a complete selection of figures since 1998 and sold it to us.
Lona Bree, singer: “Once on Avito, I bought it, don’t believe it! – The arrangement of his new song by an unknown but very talented author. Thank you to him, by the way: this composition turned out to be exactly as I imagined. And that is very worth.”
Olga Kulakova, editor -in -chief of Voicemag: “The favorite platform (and I have been there since 2012!) Taken me up countless times, but I will not tell the story about things. In the middle of the last school year, the nanny of our youngest first -year -old child said that next Monday, she could not work. Above all, go to music and training later. The main thing is that it immediately went to work and seriously integrated into our slightly crazy diet.
Georgy Ivashchenko, journalist, presenter: “I love Avito for its progressiveness: it is always very easy to browse the buyer, prices are excellent, delivery work, everything is transparent and safe. In general, this is a warehouse, because you can find everything you cannot find anywhere else. For the sand of Thailand of Rita Dakota.
Madame d’un Splinter, blogger: “Among the many advertisements, you can really find everything, so once I went to buy me … A red kitten. They called right – Ryzh. And now for nine years, I had an affectionate, but strict friend. Ryzh will not give himself an insult, and he will always protect me.”
We are sure: each of us has such stories. A simple purchase, a quick decision, a minute pulse, a second click – then you remember for years. Because for everyone “buy”, “command”, “book” is sometimes more worth something more. Real heat. A little miracle. Or the beginning of something new. These are pieces of lives transferred from hand to hand. This is what makes everyday life a little hotter. And sometimes – changes them forever.
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