Warner Bros. Discovery announced this Wednesday (12) Max, its new streaming service, which will bring together content from HBO Max and Discovery Plus. The new service will launch in the United States on May 23. No release date has yet been announced in Brazil.
The announcement was made by the company’s CEO, David Zaslav, at a press conference. “We’re excited to take all of Discovery’s content and bring it together with HBO Max’s content on a much better platform,” he said.
During the event, Warner Bros. Discovery Head of Streaming Jean-Briac Perrette said the importance of removing the “HBO” name extends to all of the service’s new content proposition.
This new branding marks an important shift from two more limited products, HBO Max and Discovery+, to our broader content offering and consumer proposition. While each product offers something for some people, Max will offer a wide variety of quality options for everyone.
Jean-Briac Perrette, Head of Streaming at Warner Bros. Discovery.
plans and subscriptions
The service will feature three different plans: Max Ad-Lite, Max Ad Free, and Max Ultimate Ad Free.
The post Goodbye, HBO Max! The new stream from Warner previews in May first appeared on Olhar Digital.
Source: Olhar Digital
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