LG plans to launch rival Apple Vision Pro by 2026

In an interview, LG’s CEO indicated that the brand could be one of the next to invest in headphones to rival the long-awaited Apple Vision Pro

Even though it left the smartphone market a few years ago, LG may venture into the future with AR/VR headsets. According to the company’s CEO, the new product could hit the market in the next few years.

• Apple Vision Pro could use a more complete version of the M2 chip
• Apple Vision Pro may require a 25-minute lesson prior to purchase

So far the technical characteristics of the product are not known, but it is possible that it is another rival Apple VisionPro. Apple headphones will begin shipping in early February, with advanced features and a very high price.

To enter this market, the wearable device from LG it must combine virtual, augmented and mixed reality technologies (AR, VR and MR respectively). It would therefore be an object aimed at moments of entertainment, as well as also focusing on productivity with immersive applications.

The idea would be to improve activities such as watching films and TV series with scenarios and screens shown with a 3D effect. Applications such as image and video editing, spreadsheet manipulation, and text writing would work more versatile with large, floating three-dimensional panels.

LG’s most optimistic forecasts indicate that its headphones will hit the market early next year, but realistic estimates project that the product will arrive in late 2025 or early 2026.

Until then, the headphone market is expected to become more competitive than it is today. In addition to the arrival of Apple Vision Pro in a few weeks, brands like Google AND Samsung is also expected to announce its representatives sometime in 2024.

On the other hand, this also means that LG will have time to analyze the potential of this market, which is nothing new. In the end, models from brands like Meta and the HTC They have been on sale for years, without ever reaching the level of trend that was once expected.

Even if it does not yet have its own product, LG already intends to definitively enter this sector, providing displays for the next generation of Meta Quest Pro.

Source: via PhoneArena

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Source: Terra

Rose

Rose James is a Gossipify movie and series reviewer known for her in-depth analysis and unique perspective on the latest releases. With a background in film studies, she provides engaging and informative reviews, and keeps readers up to date with industry trends and emerging talents.