Netflix continues to increase its investment in the live sports segment. After announcing the clash between the living boxing legend Mike Tyson and the North American YouTuber Jake Paul, the streaming giant is now trying to reach the young Brazilian audience by announcing the presence of the influencer and comedian Whindersson Nunes in the card of the event, which will take place will take place on July 20, in Texas.
Whindersson, who has had five boxing matches in recent years, will face the Indian boxer Neeraj Goyatin an event that will be broadcast worldwide on Netflix, in collaboration with Most Valued Promotions (MVP). Tickets sold for fights reached the highest gross in the history of boxing or MMA in the American state, mainly thanks to Mike Tyson’s return to the ring after almost 20 years.
Mike Tyson, the main attraction of the Netflix event
The American legend, now 57 years old, has had an almost flawless career. There were 58 professional fights between 1985 and 2005, with 50 wins (44 by knockout), 6 losses and two retirements. Tyson also achieved 37 consecutive victories between 1985 and 1989.
Its last meeting took place in 2005, in Washington, United States. On that occasion, Mike Tyson lost to Irishman Kevin McBride. But, strangely, Jake Paul opened as the favorite at the bookmakers. The influencer has victories against big names in MMA, such as Anderson Silva and Nate Diaz.
Whindersson and the boxing bet
Whindersson was one of those responsible for the rise of fights between influencers and boxers in Brazil. He has already played five matches, with two wins, one draw and two defeats. The most important fight of the comedian’s career was against one of the greatest boxers of all time, world champion Acelino “Popó” Freitas, which lasted eight rounds and ended in a draw. Of course Popó and the judges also gave a little help.
This time, Whindersson will fight Neeraj Goyat, an Indian boxer who began his amateur boxing career in 2006, was a three-time WBC Asia champion and the first from his country to enter the World Boxing Council (WBC) world rankings. At 32, Goyat has a record of 18 wins, 2 draws and 4 losses.
The event will announce even more fights, but for now they have already been confirmed:
Netflix has increased investment in sporting events
The large investment in boxing events follows a growing trend for Netflix to invest in sporting events. At Christmas 2023, the streaming giant broadcast an event of Formula 1 drivers playing golf and, in 2024, a tennis exhibition match between Spaniards Rafael Nadal and Carlos Alcaraz. Additionally, WWE wrestling events and two NFL Christmas games are scheduled for the coming months.
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Source: Olhar Digital
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