How to view metrics for a WhatsApp channel |  Practical guide

How to view metrics for a WhatsApp channel | Practical guide


Find out which metrics a messaging channel administrator is allowed to access and what the paths are for doing so

Anyone with administrator permissions can view metrics for a channel. Whatsapp and collect some data that shows how audiences interact with the updates. Additionally, the feature allows you to see additional information about the conversation, which is useful for gaining insights and knowing if your channel is growing, for example.



How to find metrics for a channel

Anyone looking for an option to generate reports or spreadsheets with detailed data may feel frustrated, as a WhatsApp channel administrator only has access to the list and number of followers in the conversation, as well as the number of reactions and types of emoji used in every update.

While this type of metric is slightly limited, it still has its value and can guide some questions for those managing a conversation. Therefore, check below how to access the list of followers and the number of reactions on a Zap channel.

How to access your followers list

Just like in groups, the list of followers of a WhatsApp channel is available in the data screen, when you select the chat name.

At the phone

It is very simple to view your followers list via WhatsApp for Followers. You just need to do the following:

  1. Go to the desired channel;
  2. Tap the channel name in the top bar;
  3. Scroll the screen to view your contact list.



  4. You can see the list of followers of a channel on WhatsApp on your mobile phone (Image: Screenshot/Fabrício Calixto/Canaltech)

Also within this window you can send invitations via links to your friends to subscribe to the channel, enable notifications and other very useful actions.

Network

Anyone using WhatsApp Web should take just a few clicks to view a channel’s contact list, as demonstrated in the tutorial below:

  1. Go to the desired channel;
  2. Click on the channel name in the top bar;
  3. Scroll down to view your list of followers.


  4. When you click on the WhatsApp channel name, simply scroll down the screen and view the list of its followers (Image: Screenshot/Fabrício Calixto/Canaltech)

Ready. Now scroll down on the screen and see who has followed your channel. It’s worth noting that the tool only allows you to see followers registered in your contact list.

In fact, if you are a chat administrator, you can also find out who the other channel managers are, information that is not public for ordinary followers.

How to find out the number of reactions on the channel

WhatsApp allows you to view metrics relating to reactions to a channel’s updates. In addition to the number, the messenger also communicates which smileys were used in a particular message.

At the phone

There aren’t many secrets to checking reaction metrics on a WhatsApp channel. Just do the following:

  1. Go to the desired channel;
  2. Tap the reactions icon below the update.


  3. You can see reaction metrics on a WhatsApp channel by tapping on them (Image: Screenshot/Fabrício Calixto/Canaltech)

You can also tap on the “Contacts” option to view your friends’ reactions to the update.

Network

It is also possible to see the reactions of a channel on WhatsApp Web without too much trouble.

Do it like this:

  1. Go to the desired channel;
  2. Click the reactions icon below the update.


  3. By clicking on the reactions icon when updating a WhatsApp channel, you can see the numbers and friends who performed the action (Image: Screenshot/Fabrício Calixto/Canaltech)

Next, you can click on the “Contacts” tab and find out which of your friends reacted to the message and which emojis they used to do so.

Now that you know how to view WhatsApp information, it might be worth learning how to analyze it too Instagram Insights data and the TikTok Metrics.

Trends on Canaltech:

Source: Terra

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