The iconic Brazilian journalist Cid Moreira died this Thursday (3), at the age of 97, a victim of kidney failure in Petrópolis, in the mountainous region of Rio de Janeiro. With an extraordinary career spanning more than 80 years, the São Paulo native, originally from Taubaté, has established himself as a staple of the National newspaperfrom TV Globo, where he remained for 26 years.
However, his career went far beyond broadcast journalism, also encompassing narrations of biblical texts and appearances in film.
Career in the narration of religious texts
After leaving the National newspaper In 1996, Cid Moreira dedicated himself to recording albums in which he narrated passages from the Bible and other Christian texts. He became widely known for his works such as “Who is Jesus?”, “Moments from the Old Testament”, “Prayer of My Life” and for the re-recording of “Desiderata”, a classic poem by Max Ehrmann.
One of the most ambitious projects of his career was recording the entire New Testament in an 11-CD collection, released in 2001. In an interview with Conversation with BialThe CID revealed that the project exceeded expectations, selling more than 50 million units.
“It sold like crazy,” the journalist said, noting that the project’s success contradicted the initial skepticism of its producer, who believed the idea was uncommercial. “It took almost seven years of work, but today the Bible I engraved is in everything you can imagine,” he said at the time.
Cid Moreira’s participation in cinema and dubbing
The voice that told the Jabulani
A curious fact about Cid Moreira’s career is that his iconic voice was also present at the 2010 World Cup. During the tournament, the journalist participated in several narratives related to the Jabulani ball, known for its controversial aerodynamics.
Jabulani was widely criticized by players and coaches for his unpredictability, and Cid Moreira was called upon to use his distinctive voice in campaigns and videos addressing the ball’s impact on matches.
The post Cid Moreira dies at age 97; recall trajectory beyond JN first appeared in Olhar Digital.
Source: Olhar Digital
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