Netflix has made some recent movements with the aim of increasing his share in the Brazilian streaming market. Currently, the company has 12 million users of its service with announcements.
The idea, however, is considerably expanding this number, facing important competitors, as the first videos and globoplay. And the plan to achieve this has already been established.
Netflix plans to strengthen its investment in the production of content in Portuguese. To attract the attention of the local public, the bet will be in films, series, documentaries and reality shows requested by the public, as real crimes and family conflicts.
The use of Brazilian celebrities is also part of the strategy of the streaming company. In this case, the highlight goes to the footballer Vini Jr. and the singer Anitta, who should receive productions focused on them.
Last year, the service had a huge success with the series on the largest national formula 1 idol, Ayrton Senna. The action plan is still in line with the growing participation of the company in the world of sport, a true passion of the Brazilians.
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Source: Olhar Digital
Rose James is a Gossipify movie and series reviewer known for her in-depth analysis and unique perspective on the latest releases. With a background in film studies, she provides engaging and informative reviews, and keeps readers up to date with industry trends and emerging talents.
