Just a year ago, there were fears that San Diego Comic-Con would never regain its relevance after being shut down by the coronavirus. Do studios see the value of spending millions to attend conventions at a time when cons have gone online? Those concerns were alleviated over the weekend, with an event showing that Comic-Con is back, even as the crowd felt a little smaller and COVID-19 masks trumped Spider-Man masks.
The talents and executives who have brought projects to San Diego point out that there is still value in connecting with fans in person, not just behind the screen.
In his first appearance in eight years, Dwayne Johnson electrified the crowd by taking the stage in costume as part of Warner Bros. The DC star and his crew were picked up at 4am to be dropped off at the airport to take Johnson to rehearsal. “Having a DJ in front of people is bread and butter,” he notes. black adam Hiram Garcia of a panel that took weeks to plan.
Amazon spent a lot Lord of the Rings: power rings, which takes place thousands of years before the Peter Jackson films. Says Sue Kroll of Kroll and Co., who oversees marketing for the series, which launches September 2: . A toast to our commitment not only to authenticity, but also to dramatic and emotional storytelling.
The comics, of course, were also in San Diego in a big way. Appear Creator Todd McFarlane made a surprise appearance at the end of the DC-focused panel to announce the Spawn/Batman team book he is working on with artist Greg Capullo. “We only have four words to say to our audience. Bat Man. Appear. cocoon. McFarlane. It will be 90% of the sales,” says McFarlane of the incredible moment he and his longtime collaborator took the stage to announce the project.
I like the hollywood reporter It breaks down the most notable panels (including a few moments that might not hit the mark).
MARVEL STUDIOS The Kevin Feige-led studio has revealed plans for its Multiverse Saga, announcing two Avengers movies and showing off the first emotional looks. Black Panther: Wakanda Forever. – Nuff said.
The Lord of the Rings: The Rings of Power: The most expensive TV show of all time has crossed the continent, with Tolkien enthusiast Stephen Colbert hosting a panel in Hall H with series composer Bear McCreary conducting a full orchestra, a new trailer and five scenes from the series. you literally can’t escape SDAWhen the Amazon Prime series takes over entry, attendees use their credentials to scan.
Dungeons and Dragons: Honor Among Thieves Modern heartthrobs like Chris Pine and Régé-Jean Page may have been the attraction, but the real star of the show was former Rome communications king Hugh Grant, who wowed the crowd in his first appearance. . . In a year steeped in fantasy, the Paramount film stood out for its Monty Python-style humor rather than taking the genre too seriously.
WARNER BROS. the first trailer Shazam! wrath of the gods Recapturing the youthful fun of the first, Johnson glided across the stage (in disguise) and dominated the 6,500-strong crowd. However, the absence Aquaman and the lost kingdom s Excitement It felt like a year where Marvel was circling the top competition in terms of the sheer volume of projects it brought in.
House Paramount+ took a victory lap to packaging recently strange new worlds Anson Mount hair meme jokes as Sir Patrick Stewart shares his first look the next generation throw mates back PicardThe third and final season. The British actor has been coming to Comic-Con for years walking s x MenAnd suggests this year might be the last Picardthe end So he took a moment to warmly thank Congress, noting that he may not be able to do so in the future.
a teenage wolf MTV Movie made an impact at the end of its panel by revealing that Sarah Michelle Gellar has been cast in the Paramount+ spin-off series. Still, it was hard to get over some of the issues facing the film, like actor Arden Cho’s previous salary complaint, or the fact that the biggest name in the franchise, Dylan O’Brien, is nowhere to be found.
LIVING DEAD In 2019, AMC used Comic-Con to announce that its trio starring Andrew Lincoln would be getting theatrical releases via Universal. This year, it was revealed that the highly anticipated films are now a limited series on AMC. Although Danai Gurira is the star, the panel left audiences wondering: how much interest is there in the once-powerful series?
A version of this story appeared in the July 27 issue of The Hollywood Reporter. Click here to subscribe.
Source: Hollywood Reporter
Emily Jhon is a product and service reviewer at Gossipify, known for her honest evaluations and thorough analysis. With a background in marketing and consumer research, she offers valuable insights to readers. She has been writing for Gossipify for several years and has a degree in Marketing and Consumer Research from the University of Oxford.
