40 million views: 10 years ago, this tribute to the 80’s action films was a great success … and it all started from a fake trailer!

The most common methods of production are to move from the original scenario to the film, or from book to script, then in the film. Sometimes a short film or concept occurs as an intermediate step in the feature film. However, there is another way of producing a movie or series, less common, but just as it is true: with a fake trailer of the process, before the full equivalent product is ready for broadcasting.

These fake trailers are generally parodies from the beginning, without real intentions to become more important for some time, with a few exceptions. It also happens that the potential feature film has had difficulties with the studio, and that the video on the network is wisely broadcasting, it is to deepen interest and to confirm that the audience is there. In the best cases, this type of content becomes viral and combines a large audience for the future repetition of the project …

Kung Fury Case

And among the films that were used – along with this atypical production process, we find Kung’s anger. As a looper recalls, Kung fury Started in 2013 due to all the rage on the Internet, a two -minute trailer for filmmaker David Sandberg, who wrote, conducted and starred in the project. Kung fury Hypery stylized tribute to the action films since the 80’s, in which the police officer Rengat (Sandberg) has been traveling in a timely manner to kill Hitler, Aliya Kung Führer.

The fake trailer began as part of the Kickstarter campaign to collect it to turn it into a real film. The campaign had the initial goal of collecting $ 200,000, but the support of fans who loved the video exceeded all expectations. The project finally increased its goal three times more, and crowded $ 630,000.

A few years later, Kung furyFunded by crowded funding, so it is transferred for free On YouTube And since then has accumulated an impressive number of 40 million views. The film lasts only half an hour, but the suits are preparing from the original crowded campaign. He noted that from 5 to 4.3 is separated by the separation viewer, which we can say the least that fans love it!

Kung Fury 2 is already prepared for some time. This extension, which should be said, was more famous actors, such as Michael Fassbender and Arnold Schwarzenegger, was originally planned by 2022, but the delay prompted him to liberate it. We do not yet know when it will be born.

In the meantime, you can see the first part in Vod.