Demographic and technological changes expand the role of entrepreneurship such as plan B in Brazil
Summary
The progress of the life expectancy in Brazil guides Senior entrepreneurship, in particular in track 50+, as an alternative of autonomy and reinvention, highlighting challenges such as access to credit, training and technical support to guarantee sustainability.
The advancement of the life expectancy in Brazil, which reached 76.4 years in 2023 according to IBGE, combined with the transformations in the world of work, repositioned the role of the 50+ age group in the economy. The data of the Global Entrepreneurship Monitor (GEM) 2024 show that 13.3% of the new entrepreneurs in the country is between 55 and 64 years old, the highest historical rate for this age group.
This growth indicates a phenomenon in consolidation: senior entrepreneurship as an alternative of strategic professional transition. Far from representing an response to immediate eviction, this movement is increasingly associated in search of autonomy, reinvention and practical application of the experience accumulated throughout life.
For Rafael Caribé, CEO of Agilize Accounting, the growth of mature entrepreneurship follows the digitization of the economy and the expansion of access to information. “Today it is possible to start a company remotely, check the online tools and access the markets from digital platforms. This opens ways for those who, a decade ago, would not have means to undertake 50+,” he says.
On the other hand, the scenario still requires adjustments. Problems such as access to credit, digital training and specific public policies for the productive inclusion of maturity remain poorly structured. Caribé underlines that the main challenge is not in the desire to undertake, but in the creation of conditions so that this is done safe and sustainablely.
The Gem report also highlights the most stable profile of mature entrepreneurs: a lower turnover, focus on local businesses and greater costs on costs. For analysts, this stability strengthens the importance of thinking about over 50 years of age not as an exception, but as the protagonist of a new phase of the Brazilian economy.
The increase in life expectancy, combined with the pressure on social security regimes and the need for new income models, designs senior entrepreneurship as a road renovation of longevity at work. The creation of continuous training programs, oriented credit lines and technical support networks are underlined as ways to consolidate this alternative as a policy of generation of income and enhancement of experience.
It inspires the transformation into the world of work, business, society. It is the creation of the compass, content and the connection agency.
Source: Terra
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