The network of autonomous markets presents business model, technological innovations and special conditions for investors during the event
Summary
Market4u participates in the Entrepreneurs Fair 2025 to attract affiliates with special conditions, presenting its autonomous business model and technological innovations aimed at accelerated expansion.
Market4u, the largest network of autonomous marketplaces in Latin America, participates for the fourth consecutive year in the Entrepreneur Fair, which will take place from October 15 to 18, at the Sao Paulo Expo, with the aim of expanding connections, winning over new affiliates and strengthening its accelerated expansion strategy. Present in 170 Brazilian cities with more than 2,300 operating units, the chain expects to close 2025 with 2,500 stores and a turnover close to R$326 million.
During the event, the brand presents new technologies and artificial intelligence applied to retail, developed to increase the profitability of affiliates. As an exclusive attraction of the fair, a bonus of R$30,000 will be granted on the franchise fee, which will allow up to eight units to be opened for R$50,000, compared to the five currently allowed.
Visitors will be able to see up close a replica of the PDX Market4u, a self-contained convenience store installed in residential and commercial condominiums, which operates 24 hours a day without an operator and with fully digital management. Additionally, some potential franchisees will be selected to visit the brand’s headquarters and distribution center in São Paulo, in an action aimed at aligning strategic expansion profiles.
“The Entrepreneur Fair is a showcase to stimulate the growth of our brand and bring us closer to people interested in transforming their lives through entrepreneurship. Each edition reinforces our commitment to expand business in a sustainable way, combining technology, convenience and profitability,” says Eduardo Córdova, CEO and founder of Market4u.
Service
Entrepreneurs Fair 2025
Location: Sao Paulo Expo
Address: Rodovia dos Imigrantes, 1.5 km – Água Funda, São Paulo – SP
Date: October 15th to 18th
Opening hours: 10am to 8pm
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Source: Terra

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