“The Office” in Metaverse and more: NBCUniversal and Meta announce the partnership

Meta company, owner of Facebook and Instagram, has announced a multi-year partnership with NBCUniversal, which will bring “The Office” series to the Metaverse. The news was announced this Tuesday (11), during the Meta Connect event.

according to CNET, the partnership between Meta and NBCUniversal will allow fans of “The Office” to experience the world of Dunder Mifflin within the Metaverse. That’s because NBCUniversal’s streaming application, Peacock (not yet released in Brazil), will arrive headphones Quest virtual reality camera.

Furthermore, it will be possible to live experiences within the contents of studios such as Blumhouse and Dreamworks in the Metaverse.

“Starting next year, Meta and NBCU will jointly create experiences around The Office, Universal Monsters, DreamWorks, Blumhouse, Halloween Horror Nights and more,” Metaverse Meta Vice President Vishal Shah said at the event. Fans can interact with this content via the Horizon Worlds VR social app, as well as in real life at Universal Studios theme parks.

This partnership can help Meta capitalize on content that already has a large fan base by encouraging them to buy headphones of virtual reality. However, Meta hasn’t given great details on what these VR experiences will include.

A Halloween Horror Nights themed experience can greatly leverage VR’s unique ability to turn horror into something even more terrifying given its immersive character. On the other hand, it remains to be seen what Meta can do with comedic content like “The Office”, but fans should be interested in finding out.

The nine-season series starring Steve Carell aired on NBC between 2005 and 2013, using the fake documentary format to portray the daily life of an office, which is a subsidiary of the fictional Dunder Mifflin Paper Company. The series was developed by Greg Daniels as an adaptation of the British production of the same name, created a few years earlier by Ricky Gervais and Stephen Merchant.

In Brazil, the nine seasons of “The Office” are available on Star +.

The post “The Office” in Metaverso and corn: NBCUniversal and Meta announce the partnership first appeared on Olhar Digital.

Source: Olhar Digital

Emily

Emily Jhon is a product and service reviewer at Gossipify, known for her honest evaluations and thorough analysis. With a background in marketing and consumer research, she offers valuable insights to readers. She has been writing for Gossipify for several years and has a degree in Marketing and Consumer Research from the University of Oxford.