Electronics brands arrived in Brazil in 2022

Electronics brands arrived in Brazil in 2022


Even in a year full of launches, only Asian Hisense and Oppo arrived in Brazil in 2022

Although it has been a year with many launches, with more than 300 new smartphones from the most varied companies, few brands have arrived in Brazil in 2022. They intend to earn their space and fight for the fierce Brazilian market .



Electronics brands arrived in Brazil in 2022

Among them are the Hisense and the oppo, who want to fight in the field of televisions and smartphones, respectively. Hisense was even one of the sponsors of the FIFA World Cup Qatar 2022, while Oppo is one of the leading mobile phone manufacturers today.

Hisense shows up in Brazil, but the products arrive only in 2023

Chinese company in the field of household appliances, and which is the second largest TV manufacturer in the world, Hisense has already confirmed part of the products that will be offered here. Among them is the so-called Laser TV, which promises to provide extremely accurate colors and high image quality, at the same time intends to offer great image sharpness, without reflections, regardless of the environment in which it is located.




Hisense Laser TV is expected to be one of the company's flagships in Brazil (Image: Felipe Junqueira/Canaltech)

However, it also needs to invest in high-quality home appliances, including refrigerators and air conditioning systems. Still with regard to televisions, the brand should invest in the ULED, QLED and UHD lines, which should be produced in a future factory to be opened in the Manaus Free Trade Zone, where it also hopes to produce air conditioners.

As for the Laser TV, as the name indicates, the operation takes place via a laser, with an RGB panchromatic projector, which promises to remove image distortions. Unfortunately, its official price has not been revealed, but in the United States its price is around US$5,000 – roughly R$26,500 without adding national taxes.

Oppo has already brought two smartphones to the country

In July of the same year, Oppo confirmed that it would start operations in Brazil. The brand is the fourth largest in the smartphone sector in the world, with a lot of strength in Asia, and as a differential it has chosen to give a five-year warranty to models sold in Brazil.

The first to arrive this way was the Rhine 7, which are imported here from China, but it is not clear whether they will be produced here in the future. Originally released in 2019, it has a 6.43-inch AMOLED screen with Full HD+ resolution and a refresh rate of 90Hz. Its processor is the Snapdragon 680, combined with 6GB of RAM and 128GB of internal storage.



Oppo Reno 7 is so far the brand's most expensive smartphone on sale in Brazil (Image: Ivo Meneghel Jr/ Canaltech)

As for the photographic set, it adopts a 64 MP main rear camera, one for depth of field and a microscopic one, both of 2 MP, as well as a 32 MP front camera. It also has a 4,500mAh battery and supports 33W fast charging.

OR Oppo A77 4G a model has also arrived in Brazil with a battery capacity of 5,000 mAh that promises 15 hours of battery life and supports 33W fast charging. Its screen is 6.56 inches with IPS LCD technology and HD + resolution with refresh rate of 60Hz – this is curious, as the global model is rated at 90Hz.

Like the Reno 7, it features the Snapdragon 680 and 128GB of storage, but just 4GB of RAM. Lastly, it has a 50MP main rear camera and a secondary 2MP monochrome camera, while the front one has 8MP.

Besides that, Oppo has already obtained authorization from Anatel to bring the A17 to Brazil, but so far there is no official information about it.

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Source: Terra

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