The premiere of “The Marvels” in Brazil reflects the film’s performance in the United States, with a first place at the box office, but a gross below expectations. Between Thursday and Sunday (12/11), the film grossed R$9 million, attracting 413 thousand viewers, according to Comscore data.
This result, while representing Brazilian market leadership, stands out as one of the worst for a Marvel Studios release, and was achieved due to the country’s lack of regulation in film distribution. Without the current share of screens, half of Brazilian cinemas were showing the film. Without this dominance in the United States, the numbers were the lowest in the study’s history.
The lukewarm audience reception and modest box office receipts indicate a less enthusiastic than usual reception for the Marvel Cinematic Universe (MCU) films, contradicting expectations due to the record of box office success of its predecessors.
The rest of the box office
After two weeks of leadership, “Five Nights At Freddy’s – The Endless Nightmare”, fell to 2nd place, with R$ 4.56 million and 229 thousand viewers, while the documentary “Taylor Swift: The Eras Tour” took the first place. , with a gross of R$ 1.94 million and an audience of 45 thousand people.
“Trolls 3 – Together Again” and “Assassinos da Lua das Flores” complete the Top 5 with revenues of R$1.35 million and R$790 thousand respectively.
Already established as the highest-grossing Brazilian film of 2023, “Mussum, O Filmis” appears close behind, in 6th place.
Brazilian cinemas collected a total of R$ 20.88 million and recorded an audience of 884 thousand spectators in the last long weekend.
Source: Terra
Earl Johnson is a music writer at Gossipify, known for his in-depth analysis and unique perspective on the industry. A graduate of USC with a degree in Music, he brings years of experience and passion to his writing. He covers the latest releases and trends, always on the lookout for the next big thing in music.
