When released in June 2023, the song was unsuccessful; Now he has. What happened?
Originally composed for the soundtrack to “The Idol,” an HBO miniseries created by The Weeknd, “Popular” has a surprising trajectory. “The Idol” didn’t catch on and the series’ soundtrack wasn’t even officially released, despite playlists of it existing on platforms like Spotify and Apple Music.
“Popular” was written by The Weeknd with rapper Playboy Carti, another successful production team. The invitation to Madonna to participate was made, according to the Canadian singer of Ethiopian origin, because she is “the pop star par excellence”.
But when it was released in June 2023, the song was unsuccessful. Only now, almost eight months later, is it being heard and played more.
That’s why it has new remixes and a brand new video, featuring the Weeknd, Carti and, of course, Madonna. Watch the video and the commentary by André Forastieri.
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Source: Terra
Earl Johnson is a music writer at Gossipify, known for his in-depth analysis and unique perspective on the industry. A graduate of USC with a degree in Music, he brings years of experience and passion to his writing. He covers the latest releases and trends, always on the lookout for the next big thing in music.
