Agreement would include the group’s brand and even the iconic facial paintings; It is estimated that it cost US$300 million
O Kiss sold its music catalog, brand and intellectual property. The announcement, made this Thursday (4), explains the agreement made between the band and the Swedish investment company Pophouse.
The idea of the agreement would be to expand and preserve the legacy of the iconic rock group, which is expected to be celebrated soon with a biopic, an avatar show and an interactive experience. Included in the sale would be the face paints that have become synonymous with Kiss.
Details about values were not clarified, but according to the Fortune the transaction would have cost US$300 million to Pophouse – the company that already coordinates the show ABBA Voyage, a tribute to the Swedish quartet. Previously, Cyndi Lauper he also allegedly sold his catalog to the firm.
Paul Stanley and Gene Simmons would remain involved with creative decisions involving the group’s legacy. “We already have several plans in place,” Simmons stated in the announcement.
The first initiative of the agreement should be the show with avatars. At the group’s farewell show at Madison Square Garden, the digitalized quartet appeared briefly, playing a version of “God Gave Rock And Roll To You”.
Source: Rollingstone
Earl Johnson is a music writer at Gossipify, known for his in-depth analysis and unique perspective on the industry. A graduate of USC with a degree in Music, he brings years of experience and passion to his writing. He covers the latest releases and trends, always on the lookout for the next big thing in music.
