The singer was chosen to represent Brazil, the second largest country with active subscriptions on Crunchyroll
Brazilian diva
Crunchyroll has confirmed that Brazilian singer Pabllo Vittar will host the Anime Awards. The ninth edition of the event will return to Tokyo, Japan on May 25, 2025. The news was officially announced on Thursday (12/5), during an in-studio panel at CCXP 24.
In addition to the participation of the Brazilian, Crunchyroll also announced the return of the voice actress and idol Sally Amaki and the presenter Jon Kabira in the cast of co-hosts of the event. The keynote speech will once again be given by Kenichiro Yoshida, president and CEO of Sony Group Corporation. More names will be announced soon by the studio.
“The Crunchyroll Anime Awards are one of the biggest moments of the year for anime, thanks to the creators honored and the fans who decide the winners,” said Rahul Purini, president of Crunchyroll. “We are thrilled to once again host the awards in the home of anime and celebrate the fastest growing entertainment space in the world.”
Brazil at the top!
Pabllo Vittar’s presentation seems unusual for those who don’t follow the world of anime, but it turns out that Brazil is the second country for the number of active subscriptions on Crunchyroll. And this would be the reason to invite one of our main artists from the national pop scene.
“We are seeing more growth in the market and fueling this momentum with more Brazilian Portuguese dubs, building more communities across our vast social network and Crunchyroll News, and meeting fans at more events like CCXP,” explained Gita Rebbapragada, director of operations at Crunchyroll.
“Brazilian fans also engaged in one of the biggest moments of the year – the Crunchyroll Anime Awards – with Brazil earlier this year ranking in the top three in the world in ratings and viewership” , Gita added.
The platform currently offers a catalog with more than two thousand titles and 50 thousand episodes, for a total of over 25 thousand hours of content produced in 12 languages. Most of them are subtitled or fully dubbed in Brazilian Portuguese.
Source: Terra

Earl Johnson is a music writer at Gossipify, known for his in-depth analysis and unique perspective on the industry. A graduate of USC with a degree in Music, he brings years of experience and passion to his writing. He covers the latest releases and trends, always on the lookout for the next big thing in music.