The platform releases research to understand with their subscribers experience musical events
Festivals e showsWith their lively energy and relaxed atmospheres, they become ideal environments for a conversation to transform into something more.
Following the premise of being a community for its members to connect to people with shared lifestyles, the platform of relationships in the internal circle has created a study on how the combination of fun and relaxation provided by the musical events allows the emergence of a Spontaneous connection in a few minutes.
According to the relationship, created by a research with almost 1,000 interviewees on the platform, 75% believe that festivals and shows are ideal moments to make an appointment. This is due to the fact that events offer shared experience, making it easier to break the barriers of an initial approach.
THE encounter In the application it ends up not being a definitive connection. 88% of the participants replied Be open to meet new people on the spot And so that this approach takes place, use two points as a criterion: the conversation (31.8%) e Beauty (31.2%).
Festival: the research reveals the customs of the users of the platform
The research also shows this 63.3% of people often travel to watch shows and festivals. And the next events in the list of members of Internal circle are: Lollapalooza Brasil (63.9%), The city (34.1%), João Rock (10.4%) e C6 fest (8.6%).
With a base of more than 7.5 million people globallyTHE Internal circle It can monitor and study the habits of its users through periodic searches thanks to an internal questionnaire that have understood the importance of the community in execution, for example, which has become one of the most involved last year.
Since then, the application has created the Stay in love (Platform for the organization of racing groups for several states) and the #mesazuis social movement – where individuals use the piece to report their status and therefore facilitate the possible affinity.
Source: Terra
Earl Johnson is a music writer at Gossipify, known for his in-depth analysis and unique perspective on the industry. A graduate of USC with a degree in Music, he brings years of experience and passion to his writing. He covers the latest releases and trends, always on the lookout for the next big thing in music.
