The accessory is remotely controlled by the band’s production and lights up according to the music played by the band, creating a beautiful flashing lights effect.
Coldplay brought an interesting technological innovation to Rock In Rio 2022: the illuminated bracelet responsible for one of the most iconic moments of the edition. The accessories were distributed at the entrance of the festival and served as a complement for those who enjoyed the show of the British band.
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The bracelet features 7 LED lights and is made from sustainable plant-based plastic. They are only compatible with the technology used during the show, so there is no point in taking them home, in fact the team of musicians are demanding that they be returned at the end of the show.
Coldplay bracelets have already started to be delivered at the festival entrance! #Rock in Rio pic.twitter.com/RwzqPaNYAx
– We in the crowd (@weinthecrowd) September 10, 2022
Even with the warning written in English, many people ended up taking the bracelet home, either on purpose or unintentionally. It will be of no use in everyday life, but it will serve as a souvenir for fans.
There was a group of people screaming at the exit with the mega headphones that they had to return the Coldplay bracelet and the guys put this thing I didn’t know was to return it https://t.co/DXFRHHQESF
– Iza 1️⃣3️⃣🌈🦑 (@Targignis) September 11, 2022
By the way, this wasn’t Coldplay’s first time playing this prank on the public. The feature has been present in performances for nearly a decade, since the Mylo Xyloto tour. The band likes the beautiful effect created by the sea of people with the lights on, an interesting addition to the famous lineup.
How does the Coldplay bracelet work?
Called Xyloband, the accessory is remotely controlled by infrared band production. Waterproof transmitters have been placed in the Mundo Stage area to allow communication with the bracelet.
The control technology is practically the same as for a TV remote control. During the show, the production programs the signal to light up, flash and change color to the beat of the music. It goes without saying that the Rock In Rio audience was delighted with the toy, right?
WHAT A CHORUS THAT WAS, WHAT A SENSATIONAL SHOW
The bracelet, the crowd vibe, the birthday cake, him singing in people’s arms, communicating in pounds, singing “Magic” in Portuguese, showing affection and affection, what the fuck was that, thank you Chris thank you you Coldplay pic.twitter.com/d37CPFeEgX
– Shinigami (@Ryukzinhooo) September 11, 2022
The version used in Brazil was entirely made with a material from sugar cane, so much so that it was considered the first plant-based compostable plastic bracelet (i.e. rapidly degradable in the environment) in the world. This means that the material has an environmental impact, measured in terms of carbon footprint, 400% lower than the PET plastic used in soda bottles.
Who created the Xyloband bracelet?
Jason Regler is the inventor responsible for the LED bracelet that stole the show at RiR 2022. According to him, the song “Fix You”, one of Coldplay’s biggest hits, was the inspiration for the accessory. He is a fan of the band and started developing the prototype in 2005 when the British attended the Glastonbury Festival.
These images are sure to make us smile and bring back so many amazing memories. Keep tagging us in them #xiloacasa https://t.co/in01WmpCda
– Xilobande (@Xylobande) June 20, 2020
Since then, the innovation has been used in concerts by other bands, mainly in the world of K-Pop, sporting events, large festivals and private parties. Porche, Redbull, Coca-Cola, Nike, Vodafone, Heineken, and MTV are some of the most popular customers who wear the shiny accessory.
In the presentation held in 2017, at the Alianz Parque Arena, in Sao Paulo, the band had already used the band illuminated, although it was a different model. At a show held in Paris last month, Coldplay wore the accessory to a packed stadium in Paris, France. The result is even more beautiful than Rock In Rio, because the audience was less dispersed:
& nbsp;
Can you turn on the Coldplay bracelet after the show?
Not. To date there is no known way to make the bracelet work on a daily basis, as it is controlled by infrared only. Also, the plastic casing would have to be ripped off for testing, which probably no fan will want.
The old models, from the fashion shows held between 2015 and 2018, were opened by onlookers and some people managed to make it light up, even if it was not possible to control the LEDs. It remains to be seen whether the Brazilians, the kings of gambiarra, will be able to make the Coldplay bracelet work off the show.
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Source: Terra
Emily Jhon is a product and service reviewer at Gossipify, known for her honest evaluations and thorough analysis. With a background in marketing and consumer research, she offers valuable insights to readers. She has been writing for Gossipify for several years and has a degree in Marketing and Consumer Research from the University of Oxford.
